THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
NEW!
Campaign by Diverse-Owned Businesses
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Global Campaign
Integrated Campaign
Launch Campaign
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Local Campaign
Mobile Campaign
Multi-Platform Campaign
Rebrand Campaign
NEW!
Regional Campaign
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Social Good Campaign
Content and Media
Blog & Micro-blog
Branded Content
Branded Series
Clapback
Contest or Promotion
Data Visualization
Email
NEW!
Emojis
Filter/Lens
Hashtag
Meme & GIFs
NEW!
Micro-site
NEW!
Native Advertising
Single Post or Activation
User-Generated Content
Voice
Design
Animation
Art Direction
Brand Identity
Brand Redesign
Graphic Art
Images
Sound
NEW!
UX/UI
Visual Effects
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Family and Parenting
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Emerging Platform Partnership
Facebook Partnership
Instagram Partnership
Multi-Platform Partnership
TikTok Partnership
Twitter Patnership
YouTube Partnership
Metaverse
Artificial Intelligence
Extended Reality
NEW!
Immersive
Interactive Content
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NFTs
NEW!
Overall Presence
Facebook Presence
Instagram Presence
Instant Message Presence
NEW!
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
NEW!
TikTok Presence
Twitter Presence
YouTube Presence
Single Platform
Facebook
Instagram
LinkedIn
Other Platform
NEW!
TikTok
Twitter
YouTube
Strategy & Engagement
Brand Partnership
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Call to Action
Chatbots
Community Management
Creative Use of Technology
Customer Service
Earned Media
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Employee Engagement
Event & Experiential
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Fundraising
Gamification
Globalization
Humor
Innovative Media Buying Strategy
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Insights & Trends
Integration with Live Television
LGBTQ Community Engagement
Localization
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
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Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
Search
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Shopping
Storytelling
Takeovers
Podcast
Art & Culture Podcast
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Branded Podcast
Comedy Podcast
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News & Politics Podcast
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Other Podcast Genres
NEW!
Podcast Mini Series
Science & Technology Podcast
NEW!
Sports & Health Podcast
NEW!
True Crime & Documentary Podcast
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Video
360 Video
Animal Video
NEW!
Comedy Video
Dance Video
NEW!
Featurette or Behind The Scenes Video
NEW!
Instructional Video
Live Event Coverage
Live Video
Long Form Video
Medium-Length Video
Product Feature Video
NEW!
Short Form Video
Stories
Unboxing Video
NEW!
Vertical Video
Video Ad
Video Series
NEW!
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From the 14th Annual Shorty Awards
Instructional Video
This award honors the most creative use of an instructional video by a brand, agency or organization in a social media or digital marketing campaign.
See previous winners and honorees here.
Winner
Instructional Video
winner
McDonald's Saweetie Meal
For this partnership with McDonald’s, we were tasked with driving awareness and drumming up interes…
Finalists
Instructional Video
finalist
Ancient Recipes with Sohla
The History Channel wanted to develop its first hosted digital original aimed at accomplishing a fe…
Instructional Video
finalist
Ancient Workouts with Omar
The overall goal was to continue creating series that appealed to a younger & more diverse audience…
Instructional Video
finalist
KitchenAid Presents Design Minded
We were tasked to create content that established KitchenAid major's design perspective. The object…
Instructional Video
finalist
KiwiCo Exploration Station
It’s never too early to start exploring the world! With KiwiCo’s Exploration Station series, kids a…
Instructional Video
finalist
Start Here
In the vast, fast-paced world of international news, having a trusted source to explain the big sto…
Instructional Video
finalist
audience honor
The Economic Spokesman - with AJ+ Arabi
Ever wonder how the economy works? Why do certain stocks look untouchable one moment, and before yo…
Instructional Video
finalist
The Quest for the Perfect Bracket
The Quest for the Perfect Bracket branded video series was developed to pair with years of original…
Instructional Video
finalist
YouTube TV Tips & Tricks
The YouTube TV Tips & Tricks series aims to inform and delight existing users on how to maximize th…
Nominees
Instructional Video
finalist
Ancient Recipes with Sohla
The History Channel wanted to develop its first hosted digital original aimed at accomplishing a fe…
Instructional Video
finalist
Ancient Workouts with Omar
The overall goal was to continue creating series that appealed to a younger & more diverse audience…
Instructional Video
finalist
KitchenAid Presents Design Minded
We were tasked to create content that established KitchenAid major's design perspective. The object…
Instructional Video
finalist
KiwiCo Exploration Station
It’s never too early to start exploring the world! With KiwiCo’s Exploration Station series, kids a…
Instructional Video
winner
McDonald's Saweetie Meal
For this partnership with McDonald’s, we were tasked with driving awareness and drumming up interes…
Instructional Video
Mira Quién Baila Univision All-Star Dance Tutorials
With the return of Univision's top-rated dance competition Mira Quién Baila, the 2021 premiere was …
Instructional Video
finalist
Start Here
In the vast, fast-paced world of international news, having a trusted source to explain the big sto…
Instructional Video
finalist
audience honor
The Economic Spokesman - with AJ+ Arabi
Ever wonder how the economy works? Why do certain stocks look untouchable one moment, and before yo…
Instructional Video
finalist
The Quest for the Perfect Bracket
The Quest for the Perfect Bracket branded video series was developed to pair with years of original…
Instructional Video
What's Cooking? Boogie
Our objective was to use creative content to strengthen and further position the Focus Features bra…
Instructional Video
finalist
YouTube TV Tips & Tricks
The YouTube TV Tips & Tricks series aims to inform and delight existing users on how to maximize th…
Instructional Video
“Pour It. Cap it. Bin it.”
In November 2021, California Milk Advisory Board (CMAB) partnered with Ketchum Studios to create di…
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