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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 273 entries

Influencer & Celebrity Campaign, Food & Beverage
finalist
M&M'S 1 Million Tastes of Crispy Giveaway - #NashHasCrispy
How does an iconic brand like M&M'S engage the all-important Millennial and Gen-Z audiences? By bri…
Food & Beverage
M&M'S Caramel Launch
Create an introductory splash for M&M'S Caramel to keep it top of mind with consumers through the e…
Food & Beverage, Social Good Campaign
M&M'S RED NOSE DAY 2018
For the fourth year in a row, M&M'S partnered with Red Nose Day to help America come together to ra…
Social Good Campaign, Hashtag, Food & Beverage
finalist
bronze honor
M&M’S Red Nose Day Campaign
In 2015, M&M'S launched a movement to raise money and awareness for the first U.S. Red Nose Day, a …
Art Direction, Brand Partnership, Food & Beverage
finalist
M&M’S x Kate Spade New York: Statement Candy
What’s the recipe for a delicious collaboration? Start with M&M’S iconically colorful personality, …
Food & Beverage, Local Campaign, Micro-Influencer Strategy, User-Generated Content
winner
bronze honor
Macsterpiece
In a world where traditional art forms dominate the elite art scene; we saw a unique opportunity to…
Food & Beverage
finalist
Made With Chobani
We wanted to promote culinary inspiration and creativity in the kitchen, using our Chobani 4% Plai…
Food & Beverage
Make it f'real
Despite being a 10+ year old beverage brand, in 2017, most people had never heard of f'real Milksha…
Food & Beverage
finalist
Make Your Gameday Epic: A Star-Studded Spectacle of Music, Sports & Cinematic Brilliance
“How often do you think about the Roman Empire?” That was the burning question of 2023. As the “Rom…
Food & Beverage
Mars x 2019 VidCon: Wassabi 4 King
In the growing candy ecosystem, Mars looks to stand out amongst its competitors through its impress…
Community Management, Food & Beverage
finalist
Maruchan: Engaging and Activating a Superfan Community
Maruchan is a long beloved instant ramen noodle brand, but it's still a commodity product in a cate…
Food & Beverage
McCormick Grill Mates 2021 Integrated Campaign
In 2021, McCormick aimed to increase Grill Mates household penetration by driving awareness and est…
Food & Beverage, Innovative Media Buying Strategy, Other Platform, Restaurants
finalist
audience honor
McDonald's Word of the Day: QPC
The McDonald’s Quarter Pounder with Cheese (QPC) is a large burger that has been beloved by generat…
Food & Beverage
Meal Culture Engine: Redefining Content Creation with The Campbell’s Company + Dotdash Meredith
How does a storied icon like 155-year-old The Campbell’s Company (“Campbell’s”) continue to moderni…
Food & Beverage
Meat the Weinermobile
Oscar Mayer has been around for 136 years. Its famous hot dog-shaped Wienermobiile and ear-worm jin…
Food & Beverage
Mind Over Munch
Mind Over Munch is a brand dedicated to making living a healthy lifestyle easier and more fun! We'r…
Food & Beverage
Mission Apolo: Built With Chocolate Milk
After decades of a steady decline in milk consumption, published research identified a new usage oc…
Snapchat, Food & Beverage
Mountain Dew Kickstart Kickstory
Mountain Dew's breakout sparkling juice drink, Mtn Dew Kickstart, was entering its third year. Alth…
Food & Beverage
My Joy
The My Joy campaign is a testament to the endless avenues through which joy finds its expression. W…
Food & Beverage
Natural Light Seltzer
Hard seltzers set the world on fire in the summer of 2019. These cans were everywhere, from media c…
Food & Beverage
Naturdays
In late 2018, Natural Light noticed an opportunity in the beer category: 21+ drinkers were developi…
Food & Beverage, Launch Campaign, Short Form Video
finalist
NERDS Twist & Mix
Imagined in 1983, NERDS first became known for their tiny, tangy, and colorful candy pieces package…
Social Good Campaign, Food & Beverage
finalist
Nestlé Fitness Bra Cam
Nestle Fitness cereal asked us to find a way to remind and inspire women around the world to check …
Food & Beverage
finalist
Nestlé Starbucks Try This at Home
Iced coffee is more popular than ever, but people aren’t making it at home like they do hot coffee.…
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