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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 77 entries

Video
finalist
From The Gridiron To The Grill
If authenticity is the Holy Grail of social media, then White Castle and Anthony “Spice" Adams, for…
Video
finalist
bronze honor
audience honor
Fyrestock by Shutterstock
On January 9, 2019, Shutterstock launched a new global ad campaign, "It's Not Stock, It's Shutterst…
Branded Series, Short Form Video, Storytelling, Video
finalist
Gamechangers
When adidas Originals asked us to help them commemorate the 50th anniversary of the game-changing S…
Non-Profit, Multi-Platform Campaign, Storytelling, Video
winner
audience honor
Girl Scouts of the USA: All Girl Scout PSA
When Girl Scouts approached Socialfly to produce its next PSA, we jumped at the opportunity. We sta…
Video
finalist
Girls Season 3 Instagram Campaign
To build anticipation for Girls Season 3, we employed the new video feature of Instagram to seed ou…
Video
finalist
Glad Press’n Seal Wraps Outside the Lines Around the Home
In a pilot program, the Glad Food Protection team set out to showcase the versatility of its Press'…
Video, Wine, Beer & Spirits
finalist
Grit & Grain - The Story of Bourbon County Stout
To the employees of Goose Island, Bourbon County Stout has always been more than liquid in a bottle…
Branded Series, IGTV, Video
winner
silver honor
HARIBO - Chewy Channel
HARIBO is the world's leading manufacturer of gummi products and the original inventor of the gummi…
Best Use of Video
finalist
HBO: True Blood, Immortalize Yourself
To drum up buzz for Season 4 of True Blood, HBO put its rabid Truebiefanbase inside a minisode of T…
Video, Viral Campaign
finalist
InsertMeAnywhere
A fictional site created by Tobias Fünke, (former doctor, current “actor" played by David Cross) de…
Video
finalist
silver honor
Inspire an exquisite stay with Vogue x St. Regis
The timeless rituals of St. Regis rituals date back to the turn of the century and the renowned Ast…
Best Use of Video, Consumer Brand, Mid-Sized Agency, Gamification
winner
JetBlue Getaways Presents, "Get Away With It!"
People know JetBlue as an airline, but they don’t know that JetBlue offers flights, hotels, wheels …
Games, Multi-Platform Campaign, Video
finalist
gold honor
audience honor
K/DA - MORE ft. Madison Beer, (G)I-DLE, Lexie Liu, Jaira Burns, Seraphine (Official Music Video)
This year, Riot Games wanted to build upon the success of K/DA in 2018 and continue their journey a…
Best Use of Video
finalist
Key & Peele: Obama's Anger Translator
President Obama, usually known for his cool-as-a-cucumber demeanor, lets his true feelings loose th…
Short Form Video, Video
finalist
gold honor
Looking Up
We wanted to remind New Yorkers that the call for diversity, social reform and racial justice withi…
Branded Content, Video
finalist
Lost Recipes
McCormick's position as a market leader during the holiday season was being threatened by private l…
Video
finalist
Love Has No Labels
The Ad Council launched the Love Has No Labels campaign with a simple message – rethink the biases …
Integrated Campaign, Video, Non-Profit
winner
Love Has No Labels
The goal of the campaign was to make as many people as possible rethink bias, and make unconvention…
Influencer & Celebrity Campaign, Integration with Live Television, Contest or Promotion, Business to Business, Integrated Campaign, Consumer Brand, Mobile Campaign, Media Buying Strategy, Video, Creative use of Technology, News, Retail & E-Commerce, Technology, Television
winner
gold honor
silver honor
bronze honor
Lucy The Robot
BackgroundGlobal technology company, Double Robotics, wanted to launch into the Australian market w…
Auto, Multi-Platform Campaign, Video
winner
gold honor
Master Building the All-New Chevy Silverado
The pickup truck is the lifeblood of the automotive industry. It’s the product companies depend on …
Influencer & Celebrity Campaign, Integrated Campaign, Humor, YouTube Presence, YouTube, Video, Wine, Beer & Spirits
winner
My Tales of Whisky Yule Log
1. Drive cultural relevance to emphasize that single malt whisky is an approachable category for t…
Consumer Brand, Auto, Video
finalist
Nissan - The Briefcase
In a crossover SUV segment that’s high on sameness and low on excitement, Nissan needed a way to ge…
Contest, Live Television, Video
finalist
Occupy CONAN sponsored by VW
VW issue a Media challenge: give them a media idea to break through ordinary TV. How did CONAN…
Facebook Video, Medium-Length Video, Video
winner
audience honor
Orange is the New Black - Orange Anthem
After seven seasons, Orange is the New Black was coming to its end and Netflix needed the perfect w…
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