THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality & Travel Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 77 entries

Video
finalist
From The Gridiron To The Grill
If authenticity is the Holy Grail of social media, then White Castle and Anthony “Spice" Adams, for…
Video
finalist
bronze honor
audience honor
Fyrestock by Shutterstock
On January 9, 2019, Shutterstock launched a new global ad campaign, "It's Not Stock, It's Shutterst…
Branded Series, Short Form Video, Storytelling, Video
finalist
Gamechangers
When adidas Originals asked us to help them commemorate the 50th anniversary of the game-changing S…
Non-Profit, Multi-Platform Campaign, Storytelling, Video
winner
audience honor
Girl Scouts of the USA: All Girl Scout PSA
When Girl Scouts approached Socialfly to produce its next PSA, we jumped at the opportunity. We sta…
Video
finalist
Girls Season 3 Instagram Campaign
To build anticipation for Girls Season 3, we employed the new video feature of Instagram to seed ou…
Video
finalist
Glad Press’n Seal Wraps Outside the Lines Around the Home
In a pilot program, the Glad Food Protection team set out to showcase the versatility of its Press'…
Video, Wine, Beer & Spirits
finalist
Grit & Grain - The Story of Bourbon County Stout
To the employees of Goose Island, Bourbon County Stout has always been more than liquid in a bottle…
Branded Series, IGTV, Video
winner
silver honor
HARIBO - Chewy Channel
HARIBO is the world's leading manufacturer of gummi products and the original inventor of the gummi…
Best Use of Video
finalist
HBO: True Blood, Immortalize Yourself
To drum up buzz for Season 4 of True Blood, HBO put its rabid Truebiefanbase inside a minisode of T…
Video, Viral Campaign
finalist
InsertMeAnywhere
A fictional site created by Tobias Fünke, (former doctor, current “actor" played by David Cross) de…
Video
finalist
silver honor
Inspire an exquisite stay with Vogue x St. Regis
The timeless rituals of St. Regis rituals date back to the turn of the century and the renowned Ast…
Best Use of Video, Consumer Brand, Mid-Sized Agency, Gamification
winner
JetBlue Getaways Presents, "Get Away With It!"
People know JetBlue as an airline, but they don’t know that JetBlue offers flights, hotels, wheels …
Games, Multi-Platform Campaign, Video
finalist
gold honor
audience honor
K/DA - MORE ft. Madison Beer, (G)I-DLE, Lexie Liu, Jaira Burns, Seraphine (Official Music Video)
This year, Riot Games wanted to build upon the success of K/DA in 2018 and continue their journey a…
Best Use of Video
finalist
Key & Peele: Obama's Anger Translator
President Obama, usually known for his cool-as-a-cucumber demeanor, lets his true feelings loose th…
Short Form Video, Video
finalist
gold honor
Looking Up
We wanted to remind New Yorkers that the call for diversity, social reform and racial justice withi…
Branded Content, Video
finalist
Lost Recipes
McCormick's position as a market leader during the holiday season was being threatened by private l…
Video
finalist
Love Has No Labels
The Ad Council launched the Love Has No Labels campaign with a simple message – rethink the biases …
Integrated Campaign, Video, Non-Profit
winner
Love Has No Labels
The goal of the campaign was to make as many people as possible rethink bias, and make unconvention…
Influencer & Celebrity Campaign, Integration with Live Television, Contest or Promotion, Business to Business, Integrated Campaign, Consumer Brand, Mobile Campaign, Media Buying Strategy, Video, Creative use of Technology, News, Retail & E-Commerce, Technology, Television
winner
gold honor
silver honor
bronze honor
Lucy The Robot
BackgroundGlobal technology company, Double Robotics, wanted to launch into the Australian market w…
Auto, Multi-Platform Campaign, Video
winner
gold honor
Master Building the All-New Chevy Silverado
The pickup truck is the lifeblood of the automotive industry. It’s the product companies depend on …
Influencer & Celebrity Campaign, Integrated Campaign, Humor, YouTube Presence, YouTube, Video, Wine, Beer & Spirits
winner
My Tales of Whisky Yule Log
1. Drive cultural relevance to emphasize that single malt whisky is an approachable category for t…
Consumer Brand, Auto, Video
finalist
Nissan - The Briefcase
In a crossover SUV segment that’s high on sameness and low on excitement, Nissan needed a way to ge…
Contest, Live Television, Video
finalist
Occupy CONAN sponsored by VW
VW issue a Media challenge: give them a media idea to break through ordinary TV. How did CONAN…
Facebook Video, Medium-Length Video, Video
winner
audience honor
Orange is the New Black - Orange Anthem
After seven seasons, Orange is the New Black was coming to its end and Netflix needed the perfect w…
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