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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Tumblr of the Year
Al Jazeera America
Al Jazeera America is an American news channel reporting unbiased, fact-based and in-depth journali…
Facebook Page
finalist
Al Jazeera America - Facebook
Al Jazeera America is an American news channel reporting unbiased, fact-based and in-depth journali…
Live Television, News
finalist
Al Jazeera America - The Stream
The Stream, on Al Jazeera America, is a daily news television show and online community powered by …
Facebook Campaign
finalist
Alex and Ani increase Facebook ad ROI 80% with eBay Enterprise and Kenshoo Social
Facebook has grown to become a vital part of the digital marketing mix for brands and proven itself…
Real-Time Response
America's Baby
If you were anywhere around a television, radio, computer, smartphone, or even a person in July 201…
Instagram
America's Navy
Instagram has easily been one of the fastest growing social networks since its launch in late 2010.…
Brand on Twitter
winner
American Express drives commerce and value on Twitter
American Express is on a journey of a digital transformation. As part of that journey, American Exp…
Fortune 500 Brand
winner
American Express embraces social media to drive commerce and Card Member value
American Express is on a journey of digital transformation. As part of that journey, the company is…
Fortune 500 Brand
finalist
American Honda Motor Co., Inc.
The Honda story is not just about the brand. It’s about the people who have given rise to the brand…
Food & Beverage
Anchor Brewing Company - Beer is Social
As America's original craft brewery, Anchor Brewing Company has been brewing hand-crafted beers in …
Film
finalist
Anchorman 2: The Legend Continues
From start to finish, social media was an integral part of the entire Anchorman 2: The Legend Conti…
Twitter Campaign
Animal Planet's Puppy Bowl: @MeepTheBird
@MeepTheBird gives fans the epic play by play through everyone's favorite Big Game, Animal Planet's…
Brand on Twitter
Applebee’s – Creating An Online Neighborhood
Applebee’s, a large casual dining chain with more than 1,800 locations, wants to truly connect with…
Video
finalist
Applebee’s Spirited Chef: Risking Bloodshed To Bring Fans What They Want
Applebee’s, a casual dining chain with more than 1,800 locations nationwide, leveraged the strong…
Real-Time Response
Aquaphor's Royal Baby Response
Year over year, Aquaphor remains mom’s trusted brand to care for baby’s gentle, sensitive skin, and…
Auto, Viral Campaign
finalist
Audi of America, “ The Challenge"
In May 2013, PMK•BNC produced a video for Audi of America, titled “The Challenge." Starring two of …
Contest, Auto
finalist
Audi's Steer the Story Campaign with Marvel Comics
In the summer of 2013, Tony Stark was back on the big screen in his Audi R8 for the third and final…
Facebook Contest
Auntie Anne's Cup of Cheer
For the 2013 holiday season, Auntie Anne's highlighted their mini products; original pretzel nugget…
Facebook Contest, Auto
Avis: It’s your space
AVIS had just launched its newest US ad campaign called “It’s your space". The three ads featured c…
Consumer Brand
Baby Lips Kiss Song
Staying true to the young, cosmopolitan and contemporary brand that Maybelline New York India is; i…
Animated GIFs
Bad Girls Club On-Air GIF Polls
Oxygen Digital prepared 4 animated GIFs that would live on http://vote.oxygen.com as well as Tumblr…
Facebook Campaign, Fashion
finalist
Banana Republic's #BRLove4All
As a San Francisco based-brand, we were one of the first companies to celebrate the Supreme Court’s…
Brand Response
Banshee Culture Jacks 'Sons of Anarchy'
Cinemax invited Sons of Anarchy fans on Twitter to visit Banshee by culture jacking the Sons of Ana…
Facebook Campaign
BarkBox vs. Citrus Lane The Epic Battle of Cute
Puppies and babies have long battled each other over the crown of online cuteness. BarkBox and Citr…
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