THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 6th Annual Shorty Awards Best Facebook Page

This category honors brands that use their Facebook Page to provide their customers engaging, interactive content, to encourage more fans and more meaningful participation, and to derive measurable business value. Unlike Best Use of Facebook in a Campaign, this award is for a brand's year-round presence. Click here to see the previous winner and nominees.

Winner

Facebook Page
winner
GoPro
GoPro, maker of the world's most versatile camera and generator of some of today's most engaging co…

Finalists

Facebook Page
finalist
Al Jazeera America - Facebook
Al Jazeera America is an American news channel reporting unbiased, fact-based and in-depth journali…
Facebook Page
finalist
Futurama Facebook Page
In the future, when speech is outlawed by the thought police, people will be forced to communicate …
Facebook Page
finalist
Game of Thrones
Leading into its third season, Game of Thrones was poised to make the leap from popular television …
Facebook Page
finalist
Girls
The Girls Facebook page serves as the headquarters for official Girls news and clips, with posts re…
Facebook Page
finalist
Skittles Facebook Page
Hey there, Shorty Awards! I’m The Rainbow, and I’m psyched to tell you all about my awesome Skittle…
Facebook Page
finalist
Visa #GoInSix
In the credit card world, if you’re not top of mind, you’re not top of wallet. American Express …

Nominees

Facebook Page
ABC Family's 25 Days of Christmas
When we launched our 25 Days of Christmas Facebook several years ago, our goal was to support our a…
Facebook Page
Grammarly
The Grammarly Facebook community provides more than ONE MILLION fans with fun grammar tips and disc…
Facebook Page
HBO Facebook
When you ask someone what they love most about HBO, they immediately rattle off their favorite mome…
Facebook Page
How Spartacus: War of the Damned Conquered the Facebook Arena
Cutting through social clutter to cultivate a highly-engaged Facebook community can be an epic batt…
Facebook Page
Mercedes-Benz Facebook Page
From consistent, thoughtful engagement with the audience throughout the life of a post, to a unique…
Facebook Page
Pepsi Timeline Show
Our challenge: Pepsi Brazil’s Facebook page lacked purpose to its Brazilian audience. They relied o…
Facebook Page
PlayStation Facebook Page Brings Fans Together for PS4 Launch
During 2013, With 36 million fans on Facebook, PlayStation’s strategy was a “best of the best" cont…
Facebook Page
Smokefree Women: Facebook Engagement That Helps Save Lives
Community engagement is more than just PR jargon or a trendy Facebook metric. For women trying to q…
Facebook Page
SportsCenter
SportsCenter - ESPN's flagship program - provides TV's most thorough presentation of sports news, h…
Facebook Page
SportsNation Facebook Page
The SportsNation Facebook page is the home for creative, compelling sports content. As the social a…
Facebook Page
TED
TED is a nonprofit devoted to Ideas Worth Spreading. It began in 1984 as a conference bringing tog…
Facebook Page
University of Phoenix’s The Student Center
In 2013, University of Phoenix students faced some pretty unique challenges. They were chasing …
Facebook Page
University of Sioux Falls Cougars
The University of Sioux Falls Athletics Facebook page is the primary social media site for the Univ…
Facebook Page
WWE on Facebook
The NFL, the NHL, ESPN, Marvel and Yahoo: What do each of these brands have in common? None of them…