THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
NEW!
Campaign by Diverse-Owned Businesses
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Global Campaign
Integrated Campaign
Launch Campaign
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Local Campaign
Mobile Campaign
Multi-Platform Campaign
Rebrand Campaign
NEW!
Regional Campaign
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Social Good Campaign
Content and Media
Blog & Micro-blog
Branded Content
Branded Series
Clapback
Contest or Promotion
Data Visualization
Email
NEW!
Emojis
Filter/Lens
Hashtag
Meme & GIFs
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Micro-site
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Native Advertising
Single Post or Activation
User-Generated Content
Voice
Design
Animation
Art Direction
Brand Identity
Brand Redesign
Graphic Art
Images
Sound
NEW!
UX/UI
Visual Effects
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Family and Parenting
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Emerging Platform Partnership
Facebook Partnership
Instagram Partnership
Multi-Platform Partnership
TikTok Partnership
Twitter Patnership
YouTube Partnership
Metaverse
Artificial Intelligence
Extended Reality
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Immersive
Interactive Content
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NFTs
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Overall Presence
Facebook Presence
Instagram Presence
Instant Message Presence
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LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
NEW!
TikTok Presence
Twitter Presence
YouTube Presence
Single Platform
Facebook
Instagram
LinkedIn
Other Platform
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TikTok
Twitter
YouTube
Strategy & Engagement
Brand Partnership
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Call to Action
Chatbots
Community Management
Creative Use of Technology
Customer Service
Earned Media
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Employee Engagement
Event & Experiential
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Fundraising
Gamification
Globalization
Humor
Innovative Media Buying Strategy
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Insights & Trends
Integration with Live Television
LGBTQ Community Engagement
Localization
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
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Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
Search
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Shopping
Storytelling
Takeovers
Podcast
Art & Culture Podcast
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Branded Podcast
Comedy Podcast
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News & Politics Podcast
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Other Podcast Genres
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Podcast Mini Series
Science & Technology Podcast
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Sports & Health Podcast
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True Crime & Documentary Podcast
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Video
360 Video
Animal Video
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Comedy Video
Dance Video
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Featurette or Behind The Scenes Video
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Instructional Video
Live Event Coverage
Live Video
Long Form Video
Medium-Length Video
Product Feature Video
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Short Form Video
Stories
Unboxing Video
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Vertical Video
Video Ad
Video Series
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From the 4th Annual Shorty Social Good Awards
Best use of Video
This category honors the most creative and effective incorporation of video content in a social good or cause-based marketing campaign.
See previous winners and honorees here.
Winner
Video
winner
Changing the Game
The video game industry has long ignored players with limited mobility. As a result, gamers with li…
Finalists
Video
finalist
gold honor
Code & Response
Natural disasters of apocalyptic proportion are occurring at a more rapid rate than ever before. Mo…
Video
finalist
"For Her Age"
As part of their "Disrupt Aging" campaign, AARP partnered with SoulPancake to produce content that …
Video
finalist
#UnravelHate
Toronto-based apparel brand Peace Collective aims to capture cultural sentiment in the clothing it …
Video
finalist
Generation Lockdown
In 95% of public schools in the United States, lockdown drills are as common as math and science. S…
Video
finalist
The Away Game
Sometimes it’s the toughest challenges that create the most remarkable results. Tims Hortons is …
Nominees
Video
finalist
"For Her Age"
As part of their "Disrupt Aging" campaign, AARP partnered with SoulPancake to produce content that …
Video
finalist
#UnravelHate
Toronto-based apparel brand Peace Collective aims to capture cultural sentiment in the clothing it …
Video
Are You the One? Come One, Come All
MTV’s Are You The One? Come One, Come All is the first reality dating competition show in the U.S. …
Video
Beauty Mark
Beauty standards are impossible. Women face tremendous pressure to keep up with ideal images, and i…
Video
Believe Sexual Assault Survivors Video
The Believe Survivors video concept was born out of an ongoing, global discussion around sexual ass…
Video
Camila and The Shadow of Dengue
2019 marked an important point in Takeda’s history as it concluded a major acquisition. Their annua…
Video
winner
Changing the Game
The video game industry has long ignored players with limited mobility. As a result, gamers with li…
Video
finalist
gold honor
Code & Response
Natural disasters of apocalyptic proportion are occurring at a more rapid rate than ever before. Mo…
Video
Dear Canada
Walls. Borders. National security. These are words that now swirl around the topic of immigratio…
Video
Fish Unknown
Relais & Châteaux, as an association of 580 of the world’s top restaurants and hotels, has been sup…
Video
finalist
Generation Lockdown
In 95% of public schools in the United States, lockdown drills are as common as math and science. S…
Video
Helping Working Parents #LetGuiltGo
Video
In the Know: Innovation
The objective of In the Know: Innovation is to share important tech news with a wide audience and m…
Video
Incarcerated Women Bust Myths About Prison | Truth or Myth
In this SoulPancake origingal series, we set out to explore the truths, falsehoods, and myths surro…
Video
Love Calls Back
Coming out to family and friends is one of the most nerve-wracking moments in the lives of LGBTQ+ p…
Video
Rising
Love Has No Labels believes promoting and normalizing different forms of love will help make societ…
Video
RuPaul's #DragRacePride
The riots at The Stonewall Inn in New York City 50 years ago marked an act of rebellion by members …
Video
finalist
The Away Game
Sometimes it’s the toughest challenges that create the most remarkable results. Tims Hortons is …
Video
The Wage Gap: A Scary Truth
On average in the US, women earn about 80 cents for every dollar men make and women of color make e…
Video
Unbreaking America
Since 2012, RepresentUs—the nation’s largest right-left anti-corruption organization—has been worki…
Video
Waste of Film
According to the American Foundation for Suicide Prevention there were an estimated 1.4 Million sui…
Video
Wente #MakeTime Campaign
Founded in 1883, Wente Family Estates is the oldest continuously-operated family-owned winery in th…
Video
YouTube Creators for Change
The 2018 YouTube Creators for Change program and global campaign aimed to drive greater awareness o…
Video
“With Love, Me” presented by Your Cancer Game Plan
In 2017, Merck—in partnership with the cancer advocacy community—launched Your Cancer Game Plan (YC…
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