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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
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Video Ad
The Tale of Texas Pete
Texas Pete is a storied brand with a passionate regional fanbase. Found in pantries and restaurants…
Business to Business, Pets & Animals
The Test for Success Campaign
The Vetscan Imagyst transformed veterinary diagnostics, giving clinics expert-level insights in min…
Multi-Platform Partnership
finalist
The Thundermans Return: A Talent Driven Social Media Partnership
What better way to reintroduce a beloved show than by teaming up with its iconic star for an electr…
Entertainment, Television
finalist
The Tonight Show Starring Jimmy Fallon
The Tonight Show Starring Jimmy Fallon is the longest-running talk show on television and the #1 ta…
Instagram Presence, TikTok Presence
The Tonight Show Starring Jimmy Fallon
The Tonight Show Starring Jimmy Fallon is the longest-running talk show on television and the #1 ta…
Contest or Promotion
The TouchTunes National Jukebox Day Sweepstakes
The TouchTunes National Jukebox Day sweepstakes was designed to celebrate one of the biggest bar ni…
Single Post or Activation
finalist
The Trojan NSFW Bucket List
The Trojan Brand Condoms SEO and social team at Razorfish have had success integrating SEO-enhanced…
Branded Content, Live Events, Multi-Platform Partnership, Technology
winner
The Ultimate After Party
The goal was to elevate Made by Google’s annual IO event and make it a social sensation. The task w…
Long Form Video
finalist
The Ultimate Challenge - LEGO Technic
The LEGO Group and McLaren Automotive embarked on the ultimate engineering challenge: constructing …
Long Form Video
The Ultimate Global BookTube Community Reading List
As one of the longest-running communities on YouTube, BookTubers have bridged the gap between the m…
Branded Podcast, Business Podcast
finalist
bronze honor
The Unshakeables
The primary goal of The Unshakeables was to help differentiate Chase for Business within their cate…
Use of Viral Content
The Viral Finance Video That Made Headlines
The goal of this video was to tap into the viral power of a trending song and create a unique, inte…
Food & Beverage
The Wait Is Over
Close to 130 million people watched the Super Bowl, making it the single most viewed event in the U…
Animation, Pharma & Healthcare
finalist
The Wave
A diagnosis of breast cancer—at any stage—may elicit a deluge of emotions. Patients may recognize g…
Brand Awareness Campaign, Contest or Promotion, Integrated Campaign, Social Good Campaign
finalist
audience honor
The We Give Blood Drive: Abbott x The Big Ten Conference
The U.S. is experiencing the worst blood shortage in a generation. The COVID-19 pandemic, and the s…
News & Politics Podcast
finalist
gold honor
The Weekly Show with Jon Stewart
- On Mondays, Jon Stewart hosts ""The Daily Show,"" but on Thursdays, he's back in audience’s ears …
Fitness, Health, & Wellness, Multi-Platform Presence
finalist
The Well By Northwell Health, with Revmade
Our culture is undergoing a crisis of trust. Amid misinformation, manipulative messaging, the explo…
Food & Beverage, Instagram Partnership, Vertical Video
The World’s Crispiest Bouquet
McCain Foods needed to find a way to cut through the social noise on National French Fry Day while …
News & Media
finalist
The Young Turks
TYT is a beacon of truth-telling and honest reporting in a struggling media landscape. They focus o…
Artificial Intelligence, Retail & E-Commerce
ThinkAd Platform
The idea for ThinkAd AI was born in 2020 when we launched our Amazon advertising agency and experie…
Brand Awareness Campaign, Business to Business, Integration with Traditional Media
finalist
gold honor
audience honor
This is an operations intervention
The challenge PagerDuty is the operations engine behind the tech we rely on every day, like Netf…
Branded Podcast
This is Small Business
The driving idea behind This is Small Business is that entrepreneurship thrives on community. Every…
Brand Identity, Business to Business
winner
Thomson Reuters: Clarifying the Complex in the Age of AI
Once a renowned arbiter of content and research for professionals, Thomson Reuters underwent a crit…
Paid & Amplification
finalist
gold honor
Thought Leadership Redefined: Lenovo's Insightful LinkedIn Ad Campaign
At a time when trust in tech CEOs is idling at neutral and belief in technical experts and relatabl…
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