THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Paid & Amplification

This category honors the effective use of external marketing efforts including pay-per-click advertising, branded content and display ads to boost brand awareness and drive revenue.

See previous winners and honorees here.

Finalists

Paid & Amplification
finalist
Thought Leadership Redefined: Lenovo's Insightful LinkedIn Ad Campaign
At a time when trust in tech CEOs is idling at neutral and belief in technical experts and relatabl…
Paid & Amplification
finalist
5WPR Digital x G-SHOCK
Objective: Reviving an Icon – How 5WPR Reignited G-SHOCK’s Legacy for a New Generation Since its…
Paid & Amplification
finalist
911 US Weekly Desktop
"9-1-1" is an American procedural drama television series currently airing on ABC. The series follo…
Paid & Amplification
finalist
Big Happy Maximizes the Dollar for Discount Marshal
In June of 2024, a leading discount retailer approached Big Happy. During a period of rising prices…
Paid & Amplification
finalist
Driving digital donations to make real world impact
The Brigid Alliance offers a critical service: getting people to the abortions they need, whatever …
Paid & Amplification
finalist
High Potential Amazon Wakescreen
"High Potential" is an American crime drama television series created by Drew Goddard, focused on M…
Paid & Amplification
finalist
Navigating the Roadblocks: How Data and Strategy Drove Owner-Operator Recruitment
Trailer Transit is the nation’s largest power-only trucking company, exclusively partnering with ow…

Nominees