THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
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Campaign by Diverse-Owned Businesses
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Global Campaign
Integrated Campaign
Launch Campaign
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Local Campaign
Mobile Campaign
Multi-Platform Campaign
Rebrand Campaign
NEW!
Regional Campaign
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Social Good Campaign
Content and Media
Blog & Micro-blog
Branded Content
Branded Series
Clapback
Contest or Promotion
Data Visualization
Email
NEW!
Emojis
Filter/Lens
Hashtag
Meme & GIFs
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Micro-site
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Native Advertising
Single Post or Activation
User-Generated Content
Voice
Design
Animation
Art Direction
Brand Identity
Brand Redesign
Graphic Art
Images
Sound
NEW!
UX/UI
Visual Effects
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Family and Parenting
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Emerging Platform Partnership
Facebook Partnership
Instagram Partnership
Multi-Platform Partnership
TikTok Partnership
Twitter Patnership
YouTube Partnership
Metaverse
Artificial Intelligence
Extended Reality
NEW!
Immersive
Interactive Content
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NFTs
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Overall Presence
Facebook Presence
Instagram Presence
Instant Message Presence
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LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
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TikTok Presence
Twitter Presence
YouTube Presence
Single Platform
Facebook
Instagram
LinkedIn
Other Platform
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TikTok
Twitter
YouTube
Strategy & Engagement
Brand Partnership
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Call to Action
Chatbots
Community Management
Creative Use of Technology
Customer Service
Earned Media
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Employee Engagement
Event & Experiential
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Fundraising
Gamification
Globalization
Humor
Innovative Media Buying Strategy
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Insights & Trends
Integration with Live Television
LGBTQ Community Engagement
Localization
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
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Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
Search
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Shopping
Storytelling
Takeovers
Podcast
Art & Culture Podcast
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Branded Podcast
Comedy Podcast
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News & Politics Podcast
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Other Podcast Genres
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Podcast Mini Series
Science & Technology Podcast
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Sports & Health Podcast
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True Crime & Documentary Podcast
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Video
360 Video
Animal Video
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Comedy Video
Dance Video
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Featurette or Behind The Scenes Video
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Instructional Video
Live Event Coverage
Live Video
Long Form Video
Medium-Length Video
Product Feature Video
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Short Form Video
Stories
Unboxing Video
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Vertical Video
Video Ad
Video Series
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Twitter Video
winner
Captain America: Civil Twitter War
Disney not only tasked McBeard to participate in the conversation around Captain America: Civil War…
The Middle East
winner
J.P. Morgan serves up premiere experiences in Dubai
J.P. Morgan, a global financial services firm, has had a presence in the Middle East for over 80 ye…
Family & Parenting
winner
Plum Organics®: Parenting Unfiltered
The Brand Plum Organics is the nation's #1 organic baby food brand. As a leading innovator in this…
Non-Profit
winner
'HIDING FURNITURE' : A SOCIAL EXPERIMENT
To raise awareness about child abuse, we created a disturbing solution: 'Hiding Furniture'. Parents…
Digital Pivot
,
Sports & Fitness
,
Integration with Live Television
winner
gold honor
audience honor
‘Tap to Cheer’ for WNBA & NBA
From the powerful cheers in the arenas to the tense at-home watch parties, basketball fans go above…
Integrated Campaign
,
Live News Coverage
winner
audience honor
"A Poppy Worn, A Hero Honored"
Observing military holidays like Memorial Day and Veterans Day provides an opportunity to remember,…
Publishing
,
Sports
,
Branded Content
,
Comedy Video
,
Facebook Video
,
Humor
,
Medium-Length Video
,
Video
winner
audience honor
"Howler Soccer Ball Phone"
In June 2017, Kovert Creative announced an equity partnership with Howler Media, a multimedia platf…
Non-Profit
,
Vertical Video
winner
silver honor
"In an instant" - Refugee Phone Takeover
We wanted to cut through the noise on Refugee Day and create a real sense of connection and empathy…
Medium-Length Video
winner
audience honor
"Leading Without Limbs"
BBC.com Capital wanted to tell the story of Nick Vujicic, a man born with no limbs, who despite obv…
Social Good Campaign
winner
"Love Has No Labels" Diversity & Inclusion Campaign
The Ad Council launched the Love Has No Labels campaign with a simple message – rethink the biases …
Twitter Patnership
,
Integrated Campaign
,
Real Time Response
winner
bronze honor
audience honor
"No Family. No Drama"
One-third of wireless customers are on single-line phone plans, which don’t offer the savings of gr…
YouTube
winner
"Skip the Chemicals"
Organic Voices is a consortium of natural brands that aims to illustrate less is more when it comes…
Tumblr Campaign
,
Tumblr of the Year
winner
"The Signal" Lexus Tumblr
On the surface, "The Signal" is a striking fashion Tumblr featuring high-quality, edgy, stylized im…
Video Pre-Roll
winner
audience honor
“Spray the Dull Away”
Once the #1 brand in tire and wheel cleaning, Black Magic was facing a multi-year sales decline, ev…
YouTube
winner
“The Disappearing Girl” | A YA Interactive Drama Played Out Over Social Media
In 2016, multiple studies showed that young consumers were seeking out brands that they saw as "new…
Insurance
,
Spokesperson
winner
audience honor
(Re)Introducing Jake...from State Farm
Our brand objective was to ultimately drive consideration of State Farm with non-customer Millennia…
Social Media Manager
,
Twitter Brand Presence
,
Twitter Hashtag
,
Campaign for Television
winner
@CharlieSheen
Charlie Sheen was the fastest to one million followers. The highest paid for a single tweet. He inv…
Graphic Art
winner
@ebaysneakers presents The Sneaker Hunt X Mike Perry
In an effort to more authentically connect with sneaker enthusiasts, a core audience for eBay, the …
Twitter Campaign
,
Television
winner
@MTVFR hacked Twitter with #TeenWolfFr
To mark the debut of the third season of Teen Wolf in France, we created the first-ever hackvertisi…
Twitter
winner
@NBAOfficial Instant Replay on Twitter
The NBA is making its game and its officiating more transparent through the opening of its new, sta…
Multi-Platform Campaign
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Online Community
winner
@SummerBreak, a single summer told over multiple platforms
These days if we have a moment to ourselves, we are as likely to scroll through images of our frien…
Entertainment
winner
@TheDailyBugleOfficial TikTok
The release of Spider-Man: No Way Home was a colossal cultural event that amazed audiences around t…
Twitter Brand Presence
winner
@TheDailyShow
Because a nationally-televised show on basic cable wasn’t enough. And now 141 characters is too muc…
Instagram Presence
winner
@WandaVision – Interactive Instagram Account
The unique, time-bending premise of WandaVision has its characters and viewers constantly questioni…
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