ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 4th Annual Shorty Awards Best Overall Brand Presence on Twitter

Managing a Twitter account for a brand is a 24/7 job that requires creativity, brevity, tact, and exemplary skills at community management. This award honors brands that have used Twitter most effectively to promote, enhance or otherwise endear their brand to the Twitter audience. Unlike Best Use of Twitter in a Campaign, this award is for a brand’s year-round presence.

Nominees

@MTV
Entry Description: MTV has an impressive Twitter following of nearly 3 million, and super serves those fans with exclusive, behind-the-scenes images of artists and celebs passing through MTV headquarters, unique opportunities to meet show talent and attend events like the VMAs, and a daily editorialized feed of can't-miss music and pop culture news. Called …
@TheGleeProject on Twitter
Launching nearly a year prior to “The Glee Project's" on-air premiere, @TheGleeProject represents a unique long lead approach to television marketing on social platforms platform. Starting out with live tweets during Season 2 episodes of GLEE on FOX, @TheGleeProject established itself as the “gleeky best friend" in over 162K fans' Twitter streams. Follower…
Looking after our customers 140 characters at a time!
Social media is about being social and we love listening and talking with our customers! Rogers has been actively engaging with customers on Twitter since 2009 in both French and English. Our goal is two-fold: to make it easier for customers to do business with us and to provide news and information about Rogers products and services. In a company of mo…
Super Bathing Attitude
SUPER BATHING ATTITUDE: YOU CANT LIVE WITHOUT IT!! We've got it all! We've got podcasts! We've got comedy!! We've got minecraft!! We've got lets plays!! We've got spirit!! Our podcast was voted by users to be "The Best podcast created by Two Annoying People feat. A Sega Dreamcast" of 2011!! KEEP IT CLASSY & PRISTINE ARE OUR MOTTO'S!!!! Check it…
Tweetworthy!
• The G Adventures brand is all over Twitter, all over the world, 24/7. • We have updates at least once every 60-120 minutes, seven days a week. Yes we tweet on weekends! • We give away prizes such as G-swag, travel vouchers and other goodies. • The @gAdventures account interacts with the online travel community via Twitter chats like #TravelTuesday, #TN…
eHarmony
At eHarmony, social is as much about connecting with our friends & users in a deeper and more meaningful way as it is providing customer support or sharing information about our service. Whether it's cheering on an excited eH user with a promising first date, consoling a new friend/follower about a breakup, asking people their opinions about dating/relation…