THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Of The Year

Commercial Creator of the Year Dual-Format Creator of the Year Large Agency of the Year Large Brand of the Year Large Non-Profit of the Year Mid-Sized Agency of the Year News Creator of the Year Site of the Year Small Agency of the Year Studio of the Year

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Campaign for Television
HBO Connect
HBO’s programming has always been inherently social. HBO Connect was created to serve as a social …
Instagram Brand Presence
HBO GIRLS @girlsHBO Instagram
The GIRLS brand on Instagram reflects the series’ most resonant moments with episodic and promotion…
Social Media In Real Life
Holiday Cheer Tracker
Without fail, the holidays end up being one of the most stressful times of the year. Amidst the hus…
Mobile App in a Campaign, Gamification
finalist
Home Depot College GameDay
Home Depot, the presenting sponsor of ESPN’s College GameDay (CGD) broadcast, sought to extend thei…
Facebook Brand Presence
Hot Pockets
In early 2012, Hot Pockets was a brand with high awareness and low relevance. Having a young male d…
Facebook Campaign
Hot Pockets - Limited Edition Infomercial
We needed to showcase two new Hot Pockets flavors from the Limited Edition line, the goal being to …
Pinterest Brand Presence
finalist
Huggies Baby Shower Planner
Huggies Baby Shower Planner is a first-of-a-kind social ecosystem that takes expectant moms and the…
Social CEO
winner
Ian Schafer at Deep Focus - Best Social Media Presence of a CEO
2012 was a big year for social media. One digital thinker who helped make it that way is Deep Focus…
Mid-Sized Agency
ICED MEDIA
"DIGITAL PIONEERS" ICED Media is a best-in-class boutique digital agency. Founded in 1999, we re…
Mid-Sized Agency
Imagination for Best Social Media Agency
Passion. Quality. Agility. These words embody the spirit of Imagination. To execute winning soc…
Instagram Brand Presence
winner
In the Field with National Geographic
Since 1888, National Geographic has traveled the Earth, sharing its amazing stories with each new g…
Campaign for Television
Ink Master: Skin in the Game
Ink Master: Skin in the Game was a digital companion to Spike's Tattoo competition show, Ink Master…
Social Media for Music
Intel "Inside the Music"
To promote Intel's new product, the Ultrabook, we partnered with Pandora to engage our target. Inte…
Twitter Campaign, Social Media for Music
winner
Intel Presents The Music Experiment Powered By MTV Iggy
The Music Experiment" was a series of social media-driven, free, live shows held at secret location…
Social Media Manager
Jason Nickel for Brooks Brothers: America's Oldest Clothier meets Social
Jason Nickel is not only the founder and manager of Brooks Brothers’ social media presence, but als…
Facebook Brand Presence
Jeep Facebook Presence
We’ve always known Jeep fans to be passionate about their vehicles, but we’ve been able to see this…
Social Media Manager
Jeff Mellin - Brush Buddies Worldwide Music Search
Brush Buddies is an emerging consumer brand with a growing social media audience of people who lik…
Facebook Brand Presence
Jersey Mike's Subs
Jersey Mike's Subs promotes online without coupons, giveaways or freebies. They don't speak to thei…
Best Use of Video, Consumer Brand, Mid-Sized Agency, Gamification
winner
JetBlue Getaways Presents, "Get Away With It!"
People know JetBlue as an airline, but they don’t know that JetBlue offers flights, hotels, wheels …
Facebook Campaign, Gamification
Jiffy Lube Anxiety Crusher Facebook Game
Looking to drive consumer engagement and interaction with the Jiffy Lube brand, we created a fun an…
Facebook Brand Presence
Just Another Day
Dia% is a low cost mid-market with an aggressive in neighborhood store strategy focusing in São Pau…
Social Media for News
Katie Couric's Election Night Live Blog
ABC's Katie Couric joined ABC News' Election Night coverage from Times Square Studios where she was…
Best Use of Video
finalist
Key & Peele: Obama's Anger Translator
President Obama, usually known for his cool-as-a-cucumber demeanor, lets his true feelings loose th…
Social Media Manager
finalist
KFC Social Rockstar: Ginny Sidell
As KFC social media community manager, Ginny has transformed herself into the persona of the Colone…
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