11th Annual Shorty Awards Categories

See below for official categories. The early entry deadline is November 29th, 2018.

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 5th Annual Shorty Awards Best Use of Social Media for News

Over the past year the world has seen major news stories covered in real time using social media. Whether it’s an election, the Olympics, a revolution, or a natural disaster, social media brings us the news faster than ever before, and helps connect us directly with primary sources through first-hand tweets, photos, and videos. This award recognizes the most effective use of social media by a news organization overall, or for a specific news event. Click here to see the previous winner and nominees.

Social Bonus - Judges will award a social bonus to Industry Award entries that are shared the most by clients, colleagues and industry experts. Direct people to your entry page where they can click one of the share buttons.


CNN Election Insights
CNN noticed that people were incredibly outspoken with election opinions on Facebook and wanted to make sense of this unorganized, yet extremely valuable information. However, with such great levels of volume and varying degrees of content consumability, CNN needed a way to digest and filter all of the chatter. CNN partnered with Mass Relevance ...
Destino 2012 – Univision Election Coverage
Throughout the crucial 2012 Election cycle, Univision threaded social media across #Destino2012 coverage. The Election Day activities alone ranked the network as one of the Big Five networks with social TV activity, regardless of language and No. 1 Spanish-language news source on social with 1.4 million of Social TV activity. According to Social...
Fake Hurricane Sandy Photos: Help Us Identify #FakeSandy Pictures
As Hurricane Sandy made landfall in the US, there was a significant amount of misinformation spread over social media about the storm’s impact. Anticipating the potential for misinformation during a destructive and far-reaching news event, as well its impact to those in imminent danger, the Guardian US’s Social News Editor Katie Rogers launc...
Livetweeting the Los Angeles Riots in Real Time
What if Twitter existed in 1992? How would social media help tell the story of Rodney King and the Los Angeles Riots? Those were the questions we asked when we were brainstorming features for 20th anniversary LA Riots coverage. What we came up with was @RealTimeLARiots, a historical replay on Twitter of the Los Angeles Riots. Each tweet correspo...
Making Local News Interactive
The KSL Interactive Team takes news stories on trending topics -- from health to politics to the economy – and lets viewers drive the content. Instead of a reporter presenting the story, viewers are part of the story. They interact with the news through Facebook and Twitter in real time. This isn’t putting social media on TV for fun, this is an ...


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Snapchat, Instagram, Twitch, TikTok, and the rest of the social web.

The Shorty Social Good Awards will be held November 15, 2018 in New York City