THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Real Time Response
finalist
Call the Shots
The goal was to keep Jägermeister top of mind and ensure it remained the go-to shot for nights out,…
Brand Awareness Campaign
CALM
Overall Campaign Objectives 1. Grow awareness for CALM Nola community 2. Shorten pathways to …
Gaming, TikTok Partnership
finalist
Candy Crush All Stars - Sweet Just Got Serious
To mark the fourth Candy Crush Saga All Stars in-app tournament, the iconic gaming sought to ignite…
Podcast Mini Series, True Crime & Documentary Podcast
finalist
Candyman: The True Story Behind the Bathroom Mirror Murder
This podcast aimed to explore the complex, haunting story of Ruthie Mae McCoy’s death and highlight…
Multi-Platform Presence
finalist
CANTA COMIGO
  Canta Comigo is a musical competition show broadcast by RECORD, known for its innovative forma…
Food & Beverage
Cappy’s AI-Powered Taste of Adventure
The idea behind the Cappy activation was to transform Coca-Cola’s new juice into an unforgettable, …
Real Time Response
finalist
Capri Sun Pouch Pallet
In August 2024, an accidental leak of a new single serve bottle innovation and a subsequent Instagr…
Event & Experiential, Live Events, User-Generated Content
finalist
Careers in Care: Off the Clock
The healthcare industry is facing a critical shortage of workers despite growing demand, with healt…
Launch Campaign
finalist
Caribou Coffee Dream Date
To launch Caribou Coffee’s new energy drinks platform and connect with a new generation of consumer…
Long Form Video
finalist
Caroline Love, You are Never Alone | Finding Strength in Community
Charlotte FC sets out to tell authentic stories that humanize our fans and their relationship with …
Contest or Promotion, Event & Experiential, Financial Services, Gamification, Immersive, Launch Campaign, Physical and Digital Convergence, Single Post or Activation
finalist
Cash App - "The Angel Machine"
To announce Cash App’s year-long partnership with WNBA star Angel Reese, they needed an approach th…
Branded Podcast, Pets & Animals, Podcast Mini Series
finalist
Catch A Cat Burglar: Purry Duty
Please review the confidential section for the written submission, podcast episodes and case video.
TikTok
finalist
Caught in the Curse: Smile 2
For Smile 2, Paramount Pictures aimed to reignite fans who embraced the original film while drawing…
Multi-Platform Partnership
Cayman Jack Legendary Artists Influencer Program
When Cayman Jack reached a critical marketing moment as America’s #1 Margarita, the brand faced a u…
Social Good Campaign
CCRM Fertility 'IVF, Baby' Program
Fertility conversations have taken center stage in recent months, with growing discourse around rep…
Multi-Platform Partnership
CCXP PRIME VIDEO
  Generar awareness y expectativa por la cuarta temporada de The Boys en CCXP, aprovechando la c…
YouTube Partnership
finalist
Celebrating shared values with brand ambassador Max Maeder
In 2024, DBS announced a partnership with national kitefoiler Maximilian Maeder ahead of his debut …
Branded Series, Long Form Video, Storytelling
finalist
Celebrity Substitute
Teachers are critical to inspiring the next generation. But often, our educators don’t have access …
TikTok Partnership
finalist
Celebs, they're (pregnant) just like us!
At Babylist, our goal is to ensure expecting parents feel seen, heard, and supported in their paren…
Beauty, Integrated Campaign, Multi-Platform Campaign, Multi-Platform Partnership, Multi-Platform Presence, Storytelling, Use of Viral Content
finalist
CeraVe: Michael CeraVe
In a crowded skincare market saturated with celebrity endorsements, CeraVe needed to disrupt the st…
Beauty, Use of Viral Content
finalist
Cetaphil Game Time Glow: A New Sports Tradition for Dads & Daughters
In the US, the Super Bowl is one of the biggest moments for brands and consumers alike. Beginning w…
Entertainment
CHALLENGERS (2024) | DIGITAL CAMPAIGN
Fans and critics alike were excited to see Zendaya step into one of her first major leading film ro…
Extended Reality
finalist
Change Up Your Gameday: Jameson Snap & Swap AR Experience
Jameson is an iconic brand that has led the Irish Whiskey revolution for over 30 years. Today, Jame…
Launch Campaign, Technology
finalist
Character AI - "Call Center"
Character AI is pushing the limits on what AI can do, and helping remove the stigma around AI so pe…
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