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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Multi-Platform Partnership
finalist
gold honor
Ore-Ida x Napoleon Dynamite: TOT-PROTECTING PANTS
As the original inventor of Tater Tots, Ore-Ida has been a household name for decades, dominating t…
Multi-Platform Partnership
OREO & IHOP Influencer Marketing Campaign
The OREO x IHOP influencer marketing campaign was designed to create buzz and engagement around IHO…
Event & Experiential, Government & Politics, Multicultural Community Engagement, Social Activism
Organizing Creators | Bringing Creators Together Around Impact
In 2024, we focused on bringing together and activating creators around the election as well as emp…
Art Direction
finalist
Oscarsland
With Jimmy Kimmel returning to host the 96th Academy Awards, marking his third time in the role, AB…
Campaign by Diverse-Owned Businesses
Oula
Full Picture Productions set out to create buzzy content to highlight the cutting edge services off…
Medium-Length Video
Outcasts: A Star Wars Fan Film Trailer
Full Sail University is an educational leader in entertainment media and emerging technologies, emp…
Travel & Tourism
finalist
Outerbanks Sustainability Campaign
The Outer Banks Visitors Bureau’s social media campaign aimed to position OBX as a year-round trave…
Long Form Video, Storytelling
finalist
Outnumber PAH
Situation Analysis: Pulmonary arterial hypertension (PAH) is a matter of life and death. A rare,…
Pharma & Healthcare
finalist
gold honor
Overdrive Defense launches as lifestyle & CPG brand dedicated to helping people party safely
Overdrive Defense launched in September 2024, a first-of-its-kind lifestyle and CPG brand to destig…
Event & Experiential
finalist
Overnightmare
Peacock has a uniquely powerful horror offering within their existing catalogue, including major ti…
Brand Voice
finalist
gold honor
Overtime is the Voice of Next Generation Sports Fans
Overtime creates, curates, and distributes 150+ pieces of content weekly, tailored to our Gen Alpha…
Social Good Campaign
Overwatch 2: Pink Mercy is Back
In May 2018, Overwatch released the Pink Mercy skin in a partnership with the Breast Cancer Researc…
Video Series
finalist
bronze honor
Overwatch 2: Rare Hero Interactions
One of the leading reasons people play Overwatch is the Heroes – each with a deep backstory, unique…
Beauty, Comedy Video, Humor
finalist
gold honor
bronze honor
Own Your Age Ft. Leanne Morgan
In a recent study by AARP, 81% of women over 50 said they felt pressure to look and dress younger. …
Storytelling
finalist
Ozarka Spring Water | Made In Texas
Ozarka is a brand of spring water that’s been around since 1905 and is, at its core, a Texas brand.…
Launch Campaign, User-Generated Content
finalist
P.U.F.F.Y Fest
In the world of QSR with roughly 1,548 item releases a year, becoming the biggest new product isn’t…
Integrated Campaign, Travel & Tourism
Pages in Paradise
Apple Vacations teamed up with Belletrist Book Club and Penguin Random House to launch a “Pages in …
Multi-Platform Presence
Paramount Network's Yellowstone
For most of 2024 we didn't have new episodes of Yellowstone airing, but the majority of our content…
Multi-Platform Campaign
Paramount Network's Yellowstone
For most of 2024 we didn't have new episodes of Yellowstone airing, but the majority of our content…
Brand Awareness Campaign, Branded Content, Creative Use of Technology, Entertainment, Interactive Content, Launch Campaign, Micro-Site, Single Post or Activation
winner
gold honor
Paramount Pictures - "Smile 2 Watch"
Paramount Pictures knew they needed to go big if they wanted to match the marketing success of the …
Entertainment, Integrated Campaign, Multi-Platform Campaign, Multi-Platform Presence
finalist
silver honor
PARAMOUNT SCARES: HOW WE TURNED A COMMUNITY OF HORROR INTO A THRIVING HORROR COMMUNITY.
Since 1914, Paramount has been telling horror stories across film and television. And after a ce…
Brand Partnership, Live Video, Social Good Campaign
finalist
gold honor
bronze honor
Paramount+ Brings The National Parks into Our Homes for Earth Day
The National Parks are among America's most cherished treasures, drawing 300MM+ recreational visits…
Brand Identity
finalist
audience honor
Parexel Insight-Generation Engine Brand Extension Campaign
As one of the largest clinical research organizations (CROs) in the world, Parexel helps bring life…
Beauty, Use of Viral Content
finalist
Paris Jackson 2024 Grammys Stunt
Returning to the beauty market after a two-year hiatus, Cover FX reintroduced the brand with a camp…
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