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JUDGING CRITERIA

The Shorty Impact Awards recognize excellence in the professional social media community. We honor both the work and the people behind the work. When entering work for the Shorty Impact Awards or Shorty Phenom Awards, be mindful that your work must demonstrate at least one of the following criteria:

Impact & Engagement

Entries should demonstrate that their work had a positive impact on the cause they represent and/or successfully engaged their communities in a positive manner.

Creative & Originality

Entries should demonstrate that their work is creative, well-executed and original. 

Strategy & Innovation

Entries should demonstrate that their work incorporates clear and effective strategies important to the goals of the cause and/or integrates innovative and new ways to deliver their message.

People & Purpose

Entries should demonstrate that the people behind the work have displayed exceptionalism in their work and/or ensure their work holds purpose for their organization. 

Enter the 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. See categories below. The early entry deadline is on December 9th, 2021.