THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 16th Annual Shorty Awards Business to Business

This award honors the most effective use of social media and digital in business-to-business marketing strategies and campaigns. Objectives may include (but are not limited to) promoting thought leadership, generating leads and traffic, utilizing market data and increasing customer engagement.

See previous winners and honorees here.

Winner

Business to Business
winner
The 7 Wonders Challenge
People love to travel but they hate the booking experience. It’s so complex. So many options, so ma…

Finalists

Business to Business
finalist
gold honor
audience honor
Deel - "This Is Fine"
For its first-ever broadcast spot, Deel wanted to do more than just tout its functional benefits. I…
Business to Business
finalist
silver honor
Breaking the Rules of Work and TikTok
Upwork is a global freelance marketplace that wanted to attract both talent, and those needing to h…
Business to Business
finalist
bronze honor
The Who’s Who of Podcast Listening
This all started with two major observations:  Podcasts are the fastest growing medium—but br…
Business to Business
finalist
First Is Everything
In 2023, the New York Festivals (NYF) launched a new automotive category group as a core component …
Business to Business
finalist
Insight Tells. Foresight Sells – LinkedIn Sales Navigator Brand Campaign
“Insight Tells, Foresight Sells” campaign to shift perception of LinkedIn as not only a free profes…
Business to Business
finalist
Lenovo X Intel - Powering Smarter IT Infrastructure Solutions
Lenovo and Intel have innovated for decades, coming together to build smarter IT infrastructure sol…
Business to Business
finalist
Lenovo presents Tech@Heart
"Tech@Heart" is a captivating storytelling series that unveils the transformative impact of Lenovo'…
Business to Business
finalist
Project Elevate
In early 2023, our team was tasked with helping to revamp Verizon Business Group's social handles f…
Business to Business
finalist
RMS Compliance
In early 2023, FloQast released it's "Compliance Module" in beta form for a select handful of FloQa…

Nominees

Business to Business
AI Starts with Trusted Data
You can’t argue with the fact that AI is on everyone’s mind; but how do you ensure it’s safe, relia…
Business to Business
Don’t be a Wrong-Sizer
The Wrongsizer video illustrates the concept of tackling the packaging industry's inefficiencies by…
Business to Business
Fabriqué au Québec. Expédié par Purolator. (Made in Quebec. Shipped by Purolator.)
As one of Canada’s leading shipping and logistics companies, Purolator understands that small busin…