THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Awareness Campaign NEW! Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Cultural Campaign NEW! Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative Public Health Public Safety NEW! Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Consumer Brands NEW! Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Real Estate NEW! Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms TikTok X (formerly Twitter) YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality Feature Film NEW! Gaming Images Interactive Content Live Streaming Long Form Video Micro-site or Blog Podcast Research Reports NEW! Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer, Creator & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology Data & Insights Earned Media NEW! Employee Engagement Event & Experiential Generative AI Guerrilla Marketing NEW! Paid Media PSA Real Time Response Single Post Sound & Music NEW! Storytelling User Generated Content

From the 16th Annual Shorty Awards Social Commerce

This award honors the effective and creative use of social shopping features to engage their audience in a way that enhanced social presence, boosted followers and drove revenue.

See previous winners and honorees here.

Winner

Social Commerce
winner
audience honor
The Kindest Store
In 2023, Canadians were facing yet another tough year. Interest rates were rising, and a cost-of-li…

Finalists

Social Commerce
finalist
gold honor
Dieux Skin cashes in on TikTok Shop with partner Iced Media
Dieux Skin is the leader in clinically vetted skincare. The brand’s success has skyrocketed as a cu…
Social Commerce
finalist
silver honor
Google Black-Owned Friday 2023
Idea: Google's Black-owned Friday campaign was born in 2020 to uplift Black-owned businesses dispro…
Social Commerce
finalist
So Yummy & Kraft Heinz 2023 Shoppable Campaign
The collaboration between So Yummy and Kraft Heinz epitomizes a fusion of culinary creativity and s…

Nominees

Social Commerce
Caught Shopping on Amazon
Our creative endeavor centered on crafting an irresistibly entertaining ad for the new PAW Patrol: …
Social Commerce
PAW Patrol In-Store Shopping Experience at Target
Our groundbreaking initiative for PAW Patrol: The Mighty Movie products being sold at Target, redef…
Social Commerce
TMNT NYC Takeover with Amazon
We embarked on an innovative ad campaign for the launch of Teenage Mutant Ninja Turtles: Mutant May…
Social Commerce
The Super Board 2.0
Fiorucci is a nationally distributed, premium Italian meat brand that has low awareness and a much …