THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality & Travel Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
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WhatsApp
winner
audience honor
Nike On Demand
In 2006 Nike launched Nike+, which kick-started a sports tracking movement. Since then, with apps a…
Multicultural Community Engagement
finalist
No Hay Gato Encerrado Video Series
The 2016 Multicultural Cricket Wireless Social Media strategy was centered around creating entertai…
Data Visualization
finalist
silver honor
audience honor
No More Broken Beer Promises Map
Mahou is one of the biggest beer brands in Spain, and we wanted to get consumers fired up for the b…
YouTube Partnership, YouTube
finalist
Nordstrom Rack x Kin Community 2016 Partnership
The objectives were to increase brand awareness amongst millennial female shoppers and position Nor…
Multi-Platform Campaign
Not Safe For Daytime
NOT SAFE FOR DAYTIME is an edgy new series of digital videos on Youtube that highlights and promote…
Non-Profit, Long Form Video
Nous Proches Aidants
"Nous, Proches Aidants" ("We, caregivers") is an interactive Web documentary combining caregiver an…
Native Advertising, Snapchat
finalist
Nutella Brings Zigi Back Together
Millennials love Nutella and they love talking about our brand on social. Millennials also have an …
Multi-Platform Campaign
finalist
NYFW Catwalk to Sidewalk Multiplatform Campaign
Capturing the energy of NYC and looks inspired by the runway, Maybelline's Catwalk to Sidewalk mult…
User-Generated Content
Odd Mom Out - Robo Acclaim Trailer Customizer
With a successful and critically acclaimed first season under its belt, Bravo looked to excite vie…
Integrated Campaign
Odd Mom Out – Season 2 Digital Campaign
With a successful and critically-acclaimed first season under its belt, Bravo looked to excite vie…
Branded Content
Old Navy’s “Get Instant Happy” Rap with Gaten Matarazzo
For Old Navy's 2016 Black Friday campaign, we launched a week of giveaways, coined "Instant Happy.…
Contest or Promotion
Old Navy’s Back-to-School #MySquadContest
As we approached our 2016 back-to-school (BTS) campaign, we had two major objectives: -Authenticall…
GIFs, Twitter
finalist
bronze honor
Old Spice, Live Von Air
Today, brands are in an epic battle for consumer attention. 85% of consumers use other devices whil…
Technology
finalist
Olivia Munn Partners With XFINITY and WHOSAY
XFINITY tasked WHOSAY, the leading influencer marketing and media company, to produce a celebrity i…
Art Direction, Data Visualization, Live Events, News & Media, Multi-Platform Campaign, GIFs
winner
gold honor
Olympics News Lab at Google
During the Olympics, a few stories are recycled over and again. But, according to the 300 million d…
Contest or Promotion, Financial Services, Facebook Partnership, Integrated Campaign
OnDeck Seal of Approval Contest
This is the second year in a row OnDeck partnered with entrepreneur and Shark Tank judge Barbara Co…
Non-Profit, Social Good Campaign
One Love Foundation’s #ThatsNotLove Campaign
The One Love Foundation, a non-profit that works to teach young people about the difference between…
Video
One Turner for Batman V. Superman
As a highly anticipated release during the spring break movie season, Warner and DC Comics wanted e…
Wine, Beer & Spirits
ONEHOPE Wine #serveandcelebrate Campaign
ONEHOPE is a brand with a mission to bring people together to celebrate and serve the world. This i…
Snapchat Discover Story, Snapchat
winner
silver honor
Orange Is The New Black S4 Contraband Phone Global Discover Story
Orange is the New Black partnered with Snapchat to release the first ever sponsored Snapchat Discov…
Instagram
Order&Chaos Instagram
Located in South Baltimore, Order&Chaos Coffee is a bold coffee destination where java junkies, hun…
Integration with Live Television, Branded Content
finalist
OREO Goes Live on Hairspray
Our objective was to leverage the nostalgia of the OREO brand to help celebrate and strengthen OREO…
Sports
winner
Orlando United
On June 12th, the City of Orlando changed forever. The Pulse Nightclub shooting shook the city to i…
Entertainment, Tumblr Presence, Twitter Presence, GIFs
finalist
Orphan Black
2016 marked a momentous year for Orphan Black fans with a 4th Season, an announcement that Season 5…
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