THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
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Content and Media
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Brand Voice
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Television
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Overall Presence
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Other Platform Presence
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Artificial Intelligence
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X (formerly Twitter)
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NEW!
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Strategy & Engagement
Brand Partnership
Call to Action
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CTV/OTT
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Earned Media
Event & Experiential
Gamification
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Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
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Real Time Response
SEO & SEM
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Storytelling
Video
Comedy Video
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NEW!
Featurette or Behind The Scenes Video
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Additional Filters
Brand Partnership
,
Multi-Platform Partnership
Mariah Carey It's Tiiime! Partnership with KAY Jewelers
The objective of this partnership was to make KAY Jewelers a top choice for Zillennials looking for…
Financial Services
Marriott Bonvoy Bold Card "Live Your Best Trip"
The Marriott Bonvoy Bold Card is a travel rewards credit card issued by Chase. While the Bold Card …
Launch Campaign
Marriott Bonvoy Bold Card "Live Your Best Trip"
The Marriott Bonvoy Bold Card is a travel rewards credit card issued by Chase. While the Bold Card …
Documentary
Martin Wong's Hidden New York
Artist Martin Wong was a magnetic figure in 1980s downtown New York: Chinese-American, openly gay, …
Integrated Campaign
Maruchan: Soup It!
The Soup It! campaign was designed to make Maruchan synonymous with comfort, convenience, and fun d…
Art Direction
,
Product Feature Video
Mask Task
In our organic social content for Premiere, we sought to showcase unique, unexpected use cases that…
Real Time Response
Mastering the Moment: Lenovo’s Real-Time Social Strategy Drives Viral Engagement
At Lenovo, we believe real-time engagement is more than just responding to trends—it’s about creati…
Short Form Video
,
Single Post or Activation
,
Sports
Matt Rempe, Office Temp
In April 2024, BODYARMOR Sports Drink established a partnership as the OFFICIAL SPORTS DRINK of the…
Brand Partnership
Mattel x Heidi Klum's 23rd annual Halloween Party
As a continued celebration of Barney's triumphant return to television in the animated series Barne…
Auto
,
Instagram Partnership
Matthew McConaughey The Road Ahead Series
Nearly 50% of those in market to purchase a Lincoln are parents -- many with children of driving ag…
Comedy Video
,
LGBTQ Community Engagement
,
Television
Max Presents: Black vs. Green (featuring Sesali Bowen)
Alongside the summer 2024 release of House of the Dragon Season 2, Max’s LGBTQ+ platform Human By O…
Television
,
TikTok Partnership
Max Presents: Harry Daniels Surprises the Cast of We're Here
To celebrate and amplify the season 4 premiere event of HBO’s We’re Here, Max set out to create a b…
Branded Series
,
Comedy Video
,
Entertainment
,
TikTok Partnership
Max Presents: Watching Scream
For Halloween 2024, Max and its LGBTQ+ platform Human by Orientation set out to expand how we creat…
Creative Use of Technology
Maybelline Lifts Lashes to a Sky High Sellout
Maybelline South Africa set out to maximize brand awareness and organic reach for its Sky High Masc…
Branded Content
Maybelline x Dance Moms
Maybelline was looking to reach a female audience of all ages across linear, digital and social pla…
Video Ad
McDonald's x New York Jets
To leverage our partnership with the New York Jets to drive transactions, using our "Free Big Mac f…
Brand Voice
,
Sports
McLaren Racing (Arrow McLaren)
Arrow McLaren joined the NTT INDYCAR SERIES in 2020. Since then, the social and digital media team …
Live Events
,
Multicultural Community Engagement
,
Music & Dance
MDLBEAST - Soundstorm 2024
Since its inception just six years ago, Soundstorm has become a transformative force, exemplifying …
Short Form Video
Meal Culture Engine with The Campbell’s Company + Dotdash Meredith: An Always-On Social Content Incu
How do you break through crowded social platforms and authentically connect with specific audiences…
Food & Beverage
Meal Culture Engine: Redefining Content Creation with The Campbell’s Company + Dotdash Meredith
How does a storied icon like 155-year-old The Campbell’s Company (“Campbell’s”) continue to moderni…
Entertainment
,
Integrated Campaign
,
Multi-Platform Campaign
Mean Girls (2024) - Social Campaign
With the release of the new Mean Girls film in 2024, AND the 2004 original’s 20th anniversary (yeah…
Event & Experiential
Mean Girls at the Beach
CheapCaribbean Vacations isn’t like other online booking engines. Leaning into the hype around Nati…
Documentary
MEDITERRANEAN CEMETERY
In the Mediterranean, rescue ships struggle against raging waves, and volunteers risk their lives t…
Artificial Intelligence
Meet Your Digital Self
With AI the hottest technological topic of the last two years, the conversation burns brightest in …
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