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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Brand Partnership, Multi-Platform Partnership
finalist
Mariah Carey It's Tiiime! Partnership with KAY Jewelers
The objective of this partnership was to make KAY Jewelers a top choice for Zillennials looking for…
Financial Services
finalist
audience honor
Marriott Bonvoy Bold Card "Live Your Best Trip"
The Marriott Bonvoy Bold Card is a travel rewards credit card issued by Chase. While the Bold Card …
Launch Campaign
Marriott Bonvoy Bold Card "Live Your Best Trip"
The Marriott Bonvoy Bold Card is a travel rewards credit card issued by Chase. While the Bold Card …
Documentary
finalist
Martin Wong's Hidden New York
Artist Martin Wong was a magnetic figure in 1980s downtown New York: Chinese-American, openly gay, …
Integrated Campaign
Maruchan: Soup It!
The Soup It! campaign was designed to make Maruchan synonymous with comfort, convenience, and fun d…
Art Direction, Product Feature Video
finalist
Mask Task
In our organic social content for Premiere, we sought to showcase unique, unexpected use cases that…
Real Time Response
finalist
Mastering the Moment: Lenovo’s Real-Time Social Strategy Drives Viral Engagement
At Lenovo, we believe real-time engagement is more than just responding to trends—it’s about creati…
Short Form Video, Single Post or Activation, Sports
finalist
Matt Rempe, Office Temp
In April 2024, BODYARMOR Sports Drink established a partnership as the OFFICIAL SPORTS DRINK of the…
Brand Partnership
Mattel x Heidi Klum's 23rd annual Halloween Party
As a continued celebration of Barney's triumphant return to television in the animated series Barne…
Auto, Instagram Partnership
finalist
bronze honor
Matthew McConaughey The Road Ahead Series
Nearly 50% of those in market to purchase a Lincoln are parents -- many with children of driving ag…
Comedy Video, LGBTQ Community Engagement, Television
finalist
bronze honor
Max Presents: Black vs. Green (featuring Sesali Bowen)
Alongside the summer 2024 release of House of the Dragon Season 2, Max’s LGBTQ+ platform Human By O…
Television, TikTok Partnership
Max Presents: Harry Daniels Surprises the Cast of We're Here
To celebrate and amplify the season 4 premiere event of HBO’s We’re Here, Max set out to create a b…
Branded Series, Comedy Video, Entertainment, TikTok Partnership
finalist
Max Presents: Watching Scream
For Halloween 2024, Max and its LGBTQ+ platform Human by Orientation set out to expand how we creat…
Creative Use of Technology
Maybelline Lifts Lashes to a Sky High Sellout
Maybelline South Africa set out to maximize brand awareness and organic reach for its Sky High Masc…
Branded Content
Maybelline x Dance Moms
Maybelline was looking to reach a female audience of all ages across linear, digital and social pla…
Video Ad
McDonald's x New York Jets
To leverage our partnership with the New York Jets to drive transactions, using our "Free Big Mac f…
Brand Voice, Sports
McLaren Racing (Arrow McLaren)
Arrow McLaren joined the NTT INDYCAR SERIES in 2020. Since then, the social and digital media team …
Live Events, Multicultural Community Engagement, Music & Dance
finalist
MDLBEAST - Soundstorm 2024
Since its inception just six years ago, Soundstorm has become a transformative force, exemplifying …
Short Form Video
finalist
Meal Culture Engine: An Always-On Social Content Incubator
How do you break through crowded social platforms and authentically connect with specific audiences…
Food & Beverage
Meal Culture Engine: Redefining Content Creation with The Campbell’s Company + Dotdash Meredith
How does a storied icon like 155-year-old The Campbell’s Company (“Campbell’s”) continue to moderni…
Entertainment, Integrated Campaign, Multi-Platform Campaign
finalist
Mean Girls (2024) - Social Campaign
With the release of the new Mean Girls film in 2024, AND the 2004 original’s 20th anniversary (yeah…
Event & Experiential
finalist
Mean Girls at the Beach
CheapCaribbean Vacations isn’t like other online booking engines. Leaning into the hype around Nati…
Documentary
MEDITERRANEAN CEMETERY
In the Mediterranean, rescue ships struggle against raging waves, and volunteers risk their lives t…
Artificial Intelligence
finalist
silver honor
Meet Your Digital Self
With AI the hottest technological topic of the last two years, the conversation burns brightest in …
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