THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Use of Viral Content
Los Angeles Chargers Schedule Release
In the NFL, we constantly compare ourselves to our other 31 competitors - on the field and online, …
Sports
Los Angeles Chargers Social Media
In 2024, the Los Angeles Chargers aimed to make a bold statement – entering into a new era of footb…
TikTok Presence
Los Angeles Chargers TikTok
Across our social media platforms, the Chargers brand has become instantly recognizable and a bench…
Micro-Influencer Strategy
Lounge Wagon: The Soccer Mom’s Power Play
After separating from its parent company and branching out on its own, Lounge Wagon came to us for …
Documentary
Love in Transition
The Russian invasion of Ukraine in February 2022 triggered the largest refugee crisis in Europe sin…
Non-Profit
,
Other Platform Presence
Love, Your Mind Bot
The Ad Council, a non-profit focused on public service campaigns, partnered with the Huntsman Menta…
Brand Partnership
,
Launch Campaign
LOVESAC & ARCHITECTURAL DIGEST put the accent on style for the launch of PillowSac Accent Chair
LOVESAC has firmly established itself as the market leader in the home furniture industry, reigning…
Instagram Presence
Lovevery
Driven by a goal to help every parent feel confident, Lovevery has established themselves as an awa…
Art Direction
,
Brand Partnership
,
Food & Beverage
M&M’S x Kate Spade New York: Statement Candy
What’s the recipe for a delicious collaboration? Start with M&M’S iconically colorful personality, …
Earned Media
,
Real Time Response
Mac AND Cheese
EXECUTIVE SUMMARY In July 2024, California Pizza Kitchen (CPK) turned a potential PR disaster i…
Beauty
MAC Cosmetics I Wear MAC
To celebrate its 40th anniversary and launch of M·A·Cximal Silky Matte Lipstick, M·A·C Cosmetics ha…
Beauty
,
Multi-Platform Partnership
MAC Cosmetics National Lipstick Day
A highlight on the MAC marketing calendar is National Lipstick Day, where the brand – most known fo…
Branded Content
Made in Montana
Carhartt set out to create a culturally relevant, high-profile campaign that would generate “brand …
Call to Action
,
Podcast Mini Series
,
Social Activism
Made It Out (To The Polls)
It is important for us to use our platform in a way that uplifts and empowers our community. Part o…
Short Form Video
Magic of Play
For too long, play has been misunderstood—dismissed as childish, unproductive, or a luxury rather t…
Branded Podcast
Make it Universal and Rotten Tomatoes Present Seen on the Screen with Jacqueline Coley
Seen on the Screen set out to redefine branded content, creating a podcast that offered an authenti…
Art & Culture Podcast
Make it Universal and Rotten Tomatoes Present Seen on the Screen with Jacqueline Coley
Seen on the Screen is a podcast that celebrates the intersection of art, identity, and storytelling…
Lifestyle & Entertainment Podcast
Make it Universal and Rotten Tomatoes Present Seen on the Screen with Jacqueline Coley
Seen on the Screen isn’t just another entertainment podcast–it’s an invitation into the stories beh…
Copywriting
Make the Sonicare Switch
For Philips Sonicare, the #1 dental professional recommended electric toothbrush brand, the objecti…
Food & Beverage
Make Your Gameday Epic: A Star-Studded Spectacle of Music, Sports & Cinematic Brilliance
“How often do you think about the Roman Empire?” That was the burning question of 2023. As the “Rom…
Launch Campaign
Making AI Feel Human: How Meta AI Became a Social-First Success
In 2024, Meta introduced Meta AI, its first-ever AI-powered assistant, integrated into Instagram, W…
Branded Content
Making Shopping Très Chic
While Google (Search) is the home-base of the internet, only 13% of consumers are aware of the abil…
Instructional Video
Maneet’s Eats
Maneet’s Eats opens up a window into host Maneet Chauhan’s culinary repertoire, recipes and instruc…
TikTok Presence
Marc Jacobs 2024 TikTok Strategy
Marc Jacobs set out to grow an engaged Gen Z community on TikTok in 2024, utilizing the app as a br…
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