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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Live Streaming Video
Reese's x Ader 2020 Influencer Campaign
In March of 2020 during the height of quarantine, Reese’s and Universal McCann partnered with Ader,…
Community or Employee Engagement
Register to Vote at Saks
In honor of National Voter Registration Day, Saks Fifth Avenue launched “Register to Vote at Saks” …
Global Campaign, Technology, Branded Content
finalist
gold honor
Reshape Your Realities
With foldable smartphones entering the consumer technology industry, Lenovo was challenged with int…
Retail & E-Commerce
Restructuring Wrangler’s Paid Social Campaigns to Ensure Record-Breaking Q4 Success
Wrangler was interested to see if they were losing out to competitors and with the effects of COVID…
Organic Promotion, Emerging Platform
Rev Up Your Animal Crossing World
The launch of the Corvette Stingray was an event that generated buzz across the globe. To continue …
Live Events
REVOLT Summit x AT&T
The annual REVOLT Summit x AT&T brought together the biggest names in Hip Hop and culture for an en…
Localization
winner
RiceSelect goes local for national success
Thirty five years ago, RiceSelect introduced the first aromatic rice variety to be grown in the US …
Social Activism
Riding with Sunshine
This happened to me in real life, and I've seen the stuff in the news about racism and always knew …
Snapchat Discover
Road Trippin’
Road Trippin' is a fish-out-of-water buddy travel series, where best friends and digital stars Rick…
Technology
Robotic Surgery Unlocks a New Era of Medicine
Every now and then, a technology comes forth that offers a quantum leap forward in the progression …
Medium-Length Video
Rockettes Fosse Dance Tribute
“Everything old is new again” The Radio City Rockettes signature precision dance technique is bu…
Instagram Live
winner
Rockettes Instagram Live Dance Series
To help lift fans’ and dancers’ spirits around the world during the pandemic, the Rockettes offered…
Facebook Live, Live Streaming Video
Rocky Facebook Live Watch Party with Sylvester Stallone
Due to the success of MGM’s first Legally Blonde Facebook Live Watch Party back in March, we were p…
Contest or Promotion, Food & Beverage
Rollin With Juju
The Pepsi “Made for Football Watching” campaign brings audiences the Fall sports action amidst an a…
Art Direction, Sports
Rugby World Cup 2019 – Godzilla
Japan hosted the 2019 Rugby World Cup; the brief was to embrace the rich culture of Japan yet pay t…
Art Direction
Rugby World Cup 2019 – Maneki Neko
Japan hosted the 2019 Rugby World Cup; the brief was to embrace the rich culture of Japan yet pay t…
Art Direction, Sports
Rugby World Cup 2019 – UltraCat
Japan hosted the 2019 Rugby World Cup; the brief was to embrace the rich culture of Japan yet pay t…
Fitness, Health, & Wellness
finalist
RunJumpThrow @ Home
USA Track & Field, in partnership with The Hershey Company, established RunJumpThrow in 2015 to ins…
Reddit
winner
Russell Reads Reddit for Unhinged
Most new studios with the unfortunate luck of launching during the middle of a pandemic would panic…
Branded Series, Food & Beverage, Mobile Campaign, Multi-Platform Campaign
S.Pellegrino Presents: "Our Food, Our Stories" with Kristen Kish
The holiday season is a key moment for S.Pellegrino, which has long held a place on consumers’ holi…
Organic Promotion, Facebook Presence, Branded Content, Facebook
finalist
Safe at Home with ADT Increases Organic Reach by 2,689%
As stay-at-home orders went into effect, it was evident in early March 2020, that the next 3 months…
Spokesperson
finalist
audience honor
Sam Elliott, “When We Vote” (For Joe Biden for President)
At a time when the United States was more divided than ever before, the Biden For President campaig…
TikTok Presence
San Diego Zoo TikTok
The San Diego Zoo pounced onto TikTok to engage its diverse audience with educational and fun anima…
Contest or Promotion, Family & Parenting, Kids & Lifestyle, Online Event/Activation
winner
gold honor
audience honor
Santa Calling
2020 was a year of really grown-up stuff. A global pandemic. Schools closed. Jobs lost. And with CO…
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