ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

Best in Live Events

This award honors the best use of social media and digital to elevate events including concerts, conferences, marches, rallies and meetups. Virtual and hybrid events are also eligible.

See previous winners and honorees here.

Winner

Live Events
winner
Mercedes-Benz Fashion Week Russia
Due to the pandemic, small businesses have suffered through the year, among them – local brands. The aim of MBFW Russia has always been supporting local up-and-coming designers throughout the world. With severe restrictions we held one of the first virtual fashion weeks in the world in April and then a successful phygital season in October. For 5 …

Finalists

Live Events
finalist
2020 MTV EMA
The MTV EMA is the premiere award show for global music – engaging fans from around the world, across genres and cultures. The MTV EMA brings music fans a unique, multi-platform experience across MTV’s global network in nearly 180 countries and 413 million homes throughout the world. We are always looking for ways to innovate and bring fans int…
Live Events
finalist
audience
2020 iHeartRadio Music Festival
In a year like no other, iHeartRadio had to find new and innovative ways to continue its tradition of producing the iconic iHeartRadio Music Festival. Since iHeartRadio couldn’t host an in-person concert event, the brand had to reinvent its approach to contesting, fan experiences, content captures, brand activations, and more. In addition, with no…
Live Events
finalist
E! People's Choice Awards
The E! People’s Choice Awards celebrate all forms of entertainment, chosen solely by the fans – For the People, By the People. E!’s mission is to be the ! of the Pop Culture year and crown the moments and people that mattered in Pop Culture. 2020 was truly an unprecedented year and as a year-end show, the E! People’s Choice Awards had a remarkable…
Live Events
finalist
MTV's 2020 Video Music Awards
The MTV Video Music Awards have been making music history for over 25 years. And in the midst of a global pandemic, the 2020 show was no different. In a year where the entire digital team worked remotely, we strived to keep the VMAs at the forefront of pop culture relevance with innovative tactics and unique experiences. Challenged to continue a l…
Live Events
finalist
Red Rocks Unpaused
Visible is a new phone service with a uniquely relevant offer - it’s entirely digital (sign up, pay, and do everything right from your phone). Considering Visible is still new to the market with minimal awareness, our primary objective was to gain national brand awareness. We did this through a branded virtual experience via Twitter’s social platf…

Nominees

Live Events
REVOLT Summit x AT&T
The annual REVOLT Summit x AT&T brought together the biggest names in Hip Hop and culture for an entirely virtual and free 3-day summit from October 23-25. The virtual event continued the REVOLT Summit x AT&T tradition of creating viral, cultural moments with the young, Black, and vocal audience at the center of history-making events, instilling the idea th…
Live Events
Virtual HBCU Homecoming
Some might say COVID-19 caused a triple pandemic across Black America – impacting health, housing, and employment.  But it has also severely impacted 107 Historically Black Colleges and Universities that educate more than 228,000 students across America. A core component of HBCUs is undeniably Homecoming. This annual event is a time for students, faculty, a…
Live Events
gOD-Talk 2.0: Digital #BlackFaith
Since 2018, the Smithsonian Institution’s National Museum of African American History and Culture (NMAAHC) Center for the Study of African American Religious Life in association with the Pew Research Center has sought out to explore the dynamic ways that Black millennials are choosing to engage in organized religion through our web-based series, “gOD-Talk.”…