THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 23 entries

Twitter
@midnight
@midnight is many things. It's a late night game show, it is a Twitter handle, but all in all, it's…
Twitter
winner
@NBAOfficial Instant Replay on Twitter
The NBA is making its game and its officiating more transparent through the opening of its new, sta…
Twitter
finalist
@Skittles: The Official Tweeter of Awesomeness
Oh hey, no big deal, just the Rainbow here respectfully submitting my Skittles Twitter account for …
Twitter
@USOlympic: The Official Twitter of Team USA
The United States Olympic Committee is a non-profit organization that serves as both the National O…
Contest or Promotion, Twitter, Twitter Campaign, Hospitality
#HashtagHotel
Club Carlson, a loyalty program for Carlson Rezidor properties, wanted a campaign that could extend…
Contest or Promotion, Twitter, Twitter Campaign, Hashtag, Health and Fitness
finalist
#myHealthie – A Healthy Selfie Social Engagement Contest
Cigna knows that people love being noticed and recognized. This campaign was designed to create pos…
Twitter, Vine, Financial Services
finalist
#SAVine (for Service Après-Vente on Vine i.e. Customer Care on Vine)
French bank La Banque Postale wants to embody in each one of its communications its two key values,…
Twitter, Consumer Brand
finalist
#SURGEisback
SURGE is a citrus flavored sparkling soft drink that The Coca-Cola Company launched nationally 1996…
Twitter, Sports
winner
adidas Brazuca
At the last World Cup, the footballing world hated the ball. For the 2014 tournament, World Cup spo…
Twitter
Denny's Twitter
What do diner booths and the Internet have in common? It's not cat videos or awkward family photos…
Twitter, Humor
Funny Or Die
With 9.2M highly engaged followers, Funny Or Die is the No. 1 comedy brand on Twitter, consistently…
Twitter
HBO
Amid an increasingly competitive landscape, @HBO reinforces the values of an HBO subscription. @HBO…
Twitter
Hilton Worldwide: Hilton Suggests
Hilton built the @HiltonSuggests concept upon something their team members do every day – providing…
Twitter
Hotels.com Twitter Hospitality
Over the last year, our goal with the Hotels.com Twitter handle was to enhance content strategy – s…
Twitter, Twitter Campaign, Consumer Brand
finalist
Lay's Do Us A Flavor
Lay's® was on the hunt for the next great chip flavor. After receiving record 3.8 million Do Us A F…
Twitter
Miller Lite
Our fans mean everything to us, so we bring them original content everyday and engage with them. T…
Twitter
One Nation. One Team.
Sports have always been a communal experience for the fans who watch them. Over the past several ye…
Twitter
Post Office #DearMum
The Post Office wanted to create a campaign for Mother's Day which promoted their 'Mails' offering,…
Integration with Live Television, Twitter, Multi-Platform Campaign, News
finalist
Social coverage of 2014 Venezuelan Crisis
CNN en Español led one of the most successful social media news coverages to date during the Venezu…
Twitter, Twitter Campaign, Consumer Brand, Tumblr Campaign, Animated GIFs, Food & Beverage
winner
silver honor
Starbucks Pumpkin Spice Latte Fall 2014
In 2003, Starbucks' Pumpkin Spice Latte (affectionately known as PSL) emerged on the scene and quic…
Twitter, News
TechCrunch
TechCrunch is the number one guide for all things tech, and the publication of record for Silicon V…
Twitter, News
TheStreet Social Media
TheStreet's social media presence is designed to bring all of the latest investing ideas (via stori…
Twitter
WWE Universe on Twitter
With more than 94 million total followers across 175 accounts, the WWE Universe on Twitter acts the…