ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 5th Annual Shorty Social Good Awards Best Influencer & Celebrity Partnership

This award honors an outstanding partnership between an influencer, athlete, or celebrity and a brand to achieve a social good goal with measurable results.

See previous winners and honorees here.

Finalists

finalist
gold
Chipotle’s Philanthropic Virtual Prom After Party
It’s no secret the class of 2020 (and all students) missed major milestones this year, including prom. Understanding the impact the pandemic and its social distancing limitations had on high school students around the county has been devastating. In an interview with NPR, Dr. Ludmila De faria, a psychiatrist with Florida State University discus…
finalist
gold
Hey There, Human
HEY THERE, HUMAN began on March 19, in response to California’s COVID-19 Safer At Home order that was issued just days earlier. It was a passion project for SoulPancake and its co-founder, Rainn Wilson, whose sole purpose was to give people some upliftment and much needed human connection during this bizarre and difficult time. In each episode …
finalist
#TheRealHeroes Project
The Real Heroes Project was a non-profit initiative intended to rally support for frontline healthcare workers in celebration of National Nurses Day. It was a joint effort to combine forces between fourteen major sports leagues and unite behind a common cause for good, by using the power of sport to uplift and inspire those who needed it more than…
finalist
Back The Front Line | Mount Sinai Strong
Mount Sinai is continuing to fight against the COVID-19 pandemic. As this disease is still prevalent in New York City, our clinicians remain committed to caring for patients and our researchers are continuing to develop therapies and search for a vaccine that can be used worldwide.  This global health crisis has presented a host of challenges. …
finalist
Celebrity Jackbox: Games & Giving
Jackbox Games was looking for a way to engage its fans across the world during these unique and trying times due to the COVID-19 outbreak.  They saw an opportunity to not only entertain their audience while social distancing at home but also help raise money and awareness for a number of amazing organizations helping to combat everyday challenges …
finalist
Gratitunes
The objective was to create a nationwide platform to thank the medical staff on the frontlines of COVID-19 at Vanderbilt University Medical Center (VUMC) in Nashville, Tennessee through the power of music, celebrity and words of encouragement. Psychiatrists at Mount Sinai Hospital in New York City predicted between 25%-40% of frontline healthcare …
finalist
Kevin Bacon's #IStayHomeFor Campaign
The #IStayHomeFor Campaign was created to help flatten the curve of the Covid-19 pandemic. As the first cases surfaced in the U.S. in early 2020, it was clear that this highly contagious virus was spreading at an exponential rate. Cases of those that were asymptomatic were amongst the most concerning and socially distancing seemed to be the best w…
finalist
T-Mobile #TossYourCap TikTok Challenge
2020 is a year unlike any other.  And the Class of 2020 is unlike any other.  Because of this, T-Mobile wanted to give graduates the opportunity to celebrate this important milestone through an experience tailored to this year's graduating class - creating the ultimate cap toss moment virtually on TikTok. T-Mobile also committed $200,000 to …

Nominees

A Black Lady Sketch Show
To launch HBO’s ground-breaking, new sketch comedy series, A Black Lady Sketch Show, executive produced by Robin Thede and Issa Rae, HBO partnered with Black Card Revoked and the McBride Sisters for a one-of-a-kind “Game Nights & Screenings” event, in the key markets of Atlanta and New York. The experiential events were amplified by an influencer seeding pr…
Music Moments
The Alzheimer’s Association wanted to leverage the universal love and connectivity of music to reach new audiences, drive awareness and concern for Alzheimer’s and all other dementia, and engage the public in conversation in order to advance the fight to end Alzheimer’s disease. Storytelling is instrumental  in raising concern and awareness of Alzheimer’s, …
Spot On Nightly: A one-night-only talk show all about periods, birth control, & tracking your cycle
Black, Latinx, transgender, and nonbinary communities disporportionately experience sexual and reproductive health issues.  According to the USHHS, while 80% of women develop fibroids by the time they reach age 50, Black women are two to three times more likely to have fibroids than their white counterparts. Similarly, Black women are two to three tim…
Subway® elevates communities for Hunger Action Month
September is Hunger Action Month, an initiative established by Feeding America® in 2008 to advocate for the millions of families across the US who face hunger. In 2019, Subway® Restaurants teamed up with Feeding America in this continued effort, creating a community-fueled program to give back via a connected network of local food banks spanning the country…
Verizon - PayItForwardLIVE
In March 2020, COVID-19 brought America to a stand-still. Everyone was sheltering at home, and millions of small businesses across the country were closed—with no sense of when or even if they’d ever open again.   As the company that builds the networks that move the world forward, Verizon wanted to deliver on its brand mission to support small busine…