11th Annual Shorty Awards Categories


See below for official categories. The early entry deadline is November 29th, 2018.

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 3rd Annual Shorty Social Good Awards Best in Entertainment

This award honors efforts by an entertainment company to make the world a better place. Initiatives may include raising awareness or funds for a cause, launching social good marketing campaigns and promoting volunteer programs both internally and externally. All forms of entertainment are eligible for this award.

See previous winners and honorees here.

Finalists

finalist
#BeMyNeighbor Campaign - Because a little kindness makes a world of difference.
The "Won't You Be My Neighbor?" #BeMyNeighbor digital campaign sought out to honor Mister Rogers' legacy by encouraging everyone to spread kindness to every corner of the world. To offset the negativity on the internet, the campaign leveraged multi-platform and real-world activations.Our goal was to bring back the nostalgia of Mister Rogers' Nei...
finalist
21CF Impact Week
In June 2018, more than 3,000 colleagues from across 21st Century Fox businesses came together for the third annual 21CF Impact Week—seven days and nights of volunteer activities that gave back to the communities where colleagues live and work. The week of service aimed to build on the success of previous years while continuing to make a meaning...
finalist
Connor's Cure: Fighting Pediatric Cancer
WWE Chief Brand Officer Stephanie McMahon and her husband, 13-time Champion and WWE Executive Vice President of Talent, Live Events and Creative Paul "Triple H" Levesque, founded Connor's Cure in 2014 to honor WWE fan Connor Michalek, who passed away at age 8 after battling a rare cancer affecting the brain and spinal cord. Stephanie and Paul's ...
finalist
SEEN
Hollywood has a diversity problem. So many films are being made by underrepresented filmmakers. But they're not getting seen. We asked ourselves how can we help get eyes on those films? Help them find audiences, get bought and then distributed for people to see around the world? And by doing so, prove to the filmmaking community that there is an...
finalist
The Last O.G. S1 Social Good
The Last O.G. centers on Tray (Tracy Morgan), an ex-con receiving another shot at life when he is released from prison on good behavior after a 15-year stint. TBS set out to create a powerful pro-social campaign, mirroring Tracy Morgan's real-life second chance, as well as that of his character. TBS invested in community outreach initiatives cl...
finalist
The Power Is Yours! Stream to Save the Planet
In the 1990s, "Captain Planet" inspired us to collaborate to make the world a better place. Over the 2018 Earth Day weekend, cartoon streaming service Boomerang encouraged fans to reflect on the continued importance of environmental protection. By releasing the first season of "Captain Planet" for free streaming viewership and tying that vie...

Nominees

Battle of the Sexes
During the September 2017 opening weekend of Fox Searchlight's "Battle of the Sexes," parent company 21st Century Fox pledged to donate 79 cents for every ticket sold to the Women's Sports Foundation, a nonprofit founded by tennis icon Billie Jean King, on whom the film is based. The campaign sought to honor the movie's frank discussion of relevant issues...
FOX Sports Magnify
In February 2018, FOX Sports forged partnerships with the nonprofits Good Sports and Picture Motion to amplify the social impact of its documentary "Shot in the Dark," a feature-length film executive produced by Dwyane Wade and Chance the Rapper that tells the story of a high school basketball team in Chicago and their struggles against poverty, gun viole...
Love, Simon
To mark the March 2018 release of Twentieth Century Fox's "Love, Simon," a heartfelt coming-of-age story about a gay teenager, parent company 21st Century Fox launched a multi-pronged campaign to support LGBTQ youth, fight discrimination and bullying in schools, and create more inclusive learning environments for queer young people across the country.The ...
The Scully Effect: Celebrating The X-Files’ enduring character Dana Scully and the scientific phenom
FOX's "The X-Files" is one of the longest-running and most iconic series in network television history, from its initial nine-year run from 1993-2003 to the subsequent event series which reunited the cast in 2016 and 2018. The skeptical, analytical Dana Scully (played by Gillian Anderson) stood out in the media landscape of the time as one of the only fem...
WB Good
Storytelling is how we connect. And come together. It's the way we're able to understand people who are remarkably different from us and feel connected to those who share similar experiences. Indeed, storytelling is one of the many things that bind us together.At Warner Bros., a global leader in all forms of entertainment, including television, film and v...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Snapchat, Instagram, Twitch, TikTok, and the rest of the social web.

The Shorty Social Good Awards will be held November 15, 2018 in New York City