THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 15th Annual Shorty Awards Comedy Video

This award honors the most creative use of a comedy video in a social media or digital marketing campaign. Includes series and mini-series.

See previous winners and honorees here.

Winner

Comedy Video
winner
Jazz Bath
After the debut of the 2022 State Farm NFL campaign, we noticed fans couldn’t get enough of Patrick…

Finalists

Comedy Video
finalist
gold honor
audience honor
If Introverts had Personal Assistants
There’s a lot of pressure to be social and productive, often to the detriment of mental health. The…
Comedy Video
finalist
silver honor
Steven He
Steven’s channel is grounded in retable sketch comedy - whether it dives into the dynamics of an im…
Comedy Video
finalist
bronze honor
Tortilla Challenge: Dwayne Johnson & Kevin Hart
The objective of this video was to create compelling, entertaining, social-first content in support…
Comedy Video
finalist
A Season to Remember: Behind-the-Scenes with Vikings Cam
Any team would agree: there has never been a more important time to understand the needs of our fan…
Comedy Video
finalist
Adult Swimming
Adult Swim has built an enduring bond with loyal fans grounded in a shared sensibility - the world …
Comedy Video
finalist
Betches Original Videos
Betches’ overall objective is to create and share video content that is humorous and relatable. We …
Comedy Video
finalist
Former Astronaut Reacts to “Beavis and Butt-Head Do the Universe”
For the first time in nearly a decade, Beavis and Butt-Head returned with a brand new movie. To cel…
Comedy Video
finalist
Mini Mock: Rebirthing Center
The Comedy Central Digital Team created a number of social-first content series to engage our audie…
Comedy Video
finalist
Pineapple Playhouse
We set out to break the mold when it comes to SpongeBob content, and we did just that with Pineappl…
Comedy Video
finalist
Rheem, Comfort Since 1925 and Counting
Rheem is America’s #1 brand for water heaters, thanks to installers’ prevailing trust in the brand.…
Comedy Video
finalist
The Daily Show - Put Police Chases in Car Commercials
The idea for this social video sprang from an off-the-cuff conversation between a Daily Show produc…

Nominees

Comedy Video
Grandma Had An Accident
Our (Ross Smith & Gangster Granny) ultimate goal for all of the content we create is to make the wo…
Comedy Video
Logswurth: The "High on Life" Holiday Yule Log from Xbox Game Pass
Game Pass gives players access to hundreds of great titles and allows players to play day one.   …
Comedy Video
Ponder This!
Coming into the new year with a strategic re-focus on its legacy telecom offerings, AT&T wanted to …
Comedy Video
Rien ne va + (RNVP)
Engaging young people with the news is more important than ever. We want to give voice to those who…