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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 273 entries

Art Direction, Fitness, Health, & Wellness, Food & Beverage, Multi-Platform Campaign
finalist
bronze honor
French's MustSwitch
French’s declared 2021 “The year of the sandwich.” Overall, our charge was to get our mustard on on…
Art Direction, Earned Media, Food & Beverage, Multi-Platform Partnership
winner
bronze honor
French's NIL
On October 16th, 2021, the University of Tennessee football team failed to convert on a last-minute…
Food & Beverage, Instagram, Integrated Campaign, Local Campaign
finalist
bronze honor
Friends of Topo
The Topo Chico brand was built in the field, case-by-case. To achieve their cult status in their in…
Food & Beverage, TikTok, TikTok Partnership
winner
bronze honor
From TikTok to Table: Chipotle Mexican Grill Quesadilla Hack
Imagine if by listening to what fans were saying on TikTok about their quesadillas, Chipotle would …
Food & Beverage
Fruit Shoot: Made for Adventures
Britvic's Fruit Shoot is the number 1 children's brand in the U.K., but had minimal awareness and m…
Food & Beverage, Facebook
finalist
bronze honor
Geeking Out With Arby's
In September 2015, brand sentiment for Arby's was -8%. Our goal was to not only elevate that histor…
Food & Beverage
Getting Try-Curious with Butterfinger Cups
No major candy brand had ever directly taken on Reese's with their own peanut butter cup. With a wi…
Brand Identity, Brand Voice, Branded Content, Food & Beverage, Instagram, Instagram Presence, Storytelling, TikTok, TikTok Presence
finalist
Ghia
Ghia is the non-alcoholic beverage brand from Founder and CEO Melanie Masarin that is leading the N…
Food & Beverage
Greggs Christmas
Boost engagement and conversation during Christmas by using the most anticipated product in the Gr…
Artificial Intelligence, Brand Voice, Food & Beverage
finalist
GREY GOOSE® Tailored Toasts
When AI was beginning to make waves and then dominate the global conversation, GREY GOOSE® sought t…
Food & Beverage, Food & Beverage, Restaurants
winner
Guac Is Not Extra
Chipotle needed to shift consumer behavior from in-restaurant to online channels, but in 2018 only …
Food & Beverage, Health and Fitness
finalist
Hain Celestial’s Tyson’s Pro Tips®
The Hain Celestial Group, Inc. a leading organic and natural products company providing consumers w…
Brand Awareness Campaign, Food & Beverage, Long Form Video, Music & Dance, Unboxing Video
winner
Ham or Turkey Time
Bar-S Foods is a value brand that makes hot dogs, sausages, lunchmeat, bacon, and other items, and …
Food & Beverage, Instagram Partnership
finalist
audience honor
Hard Rock Cafe - Messi Burger - Champions Edition
  The campaign aims to: Increase brand awareness and promote the unique, limited edition M…
Food & Beverage, Launch Campaign, Multi-Platform Partnership
Hard Rock Cafe X Messi Kids Menu
Our initiative centered on the launch of the Messi Kids Menu at Hard Rock Cafe, leveraging Lionel M…
Food & Beverage
finalist
gold honor
audience honor
Haunted HI-CHEW
HI-CHEW is currently ranked as #26 brand in the non-chocolate candy category, with ambitions to ris…
Food & Beverage
finalist
Hebrew National Scores a Touchdown with NFL: National Franks League
Edelman was recently tasked with driving awareness and demand for Hebrew National hot dogs durin…
Earned Media, Food & Beverage, Humor, Single Post or Activation
finalist
bronze honor
Hellmann’s Will Levis “Mayo For Life”
Most people don't talk about mayonnaise - especially their love for it. While Americans are loud an…
Brand Partnership, Food & Beverage
finalist
HelloFresh and Marvel Studios’ Guardians of the Galaxy Vol. 3
HelloFresh, the world’s leading meal kit company, teamed up with Marvel Studios’ Guardians of the G…
Food & Beverage, YouTube Partnership, Integrated Campaign
winner
Hershey & Epic Meal Time crush the munchies with Oh Henry! 4:25
Oh Henry! is Canada's #1 chocolate bar for hunger, but millennials are still more likely to think o…
Food & Beverage
Hidden Valley x Martha and Snoop
Drive brand lift and increase affinity and awareness for Hidden Valley’s new Blasted product.
Food & Beverage
finalist
Hidden Valley:Taste Not Waste
Hidden Valley has always inspired families and children to love their veggies and this year, encour…
Food & Beverage, Humor, Video Pre-Roll
winner
Hillshire Farm: Lit’l Smokesperson
Here's the thing. Cocktail links are usually a big hit during the holiday season when people are en…
Food & Beverage
Honest Tea's #RefreshinglyHonest Campaign
At Honest Tea we've always been curious to see if the rest of the country feels as strongly about h…
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