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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Micro-Influencer Strategy
finalist
Know-How That Sticks
In 2025, Gen Z is expected to make up 27% of the workforce. As LinkedIn’s fastest-growing audience …
Multi-Platform Campaign, Multi-Platform Partnership
finalist
Kohler Asian Community Pilot Campaign
Kohler Global sought to build a genuine and culturally meaningful connection with the Chinese commu…
Local Campaign
Kurve x Ndax: App Growth with 'Panache' and Canadian Authenticity
Ndax is a leading Crypto platform in Canada, offering competitive fees, enhanced security and excep…
Use of Viral Content
Kyle MacLachlan's Social Media Presence
At the start of 2024, Full Picture Productions wanted to engage with Kyle MacLachlan's social media…
Entertainment
LA Screenings 2024
LA Screenings is an annual television content market held in Los Angeles, where major U.S. studios …
Call to Action
finalist
silver honor
La-Z-Boy: Ban Reclining
For 95 years, La-Z-Boy has navigated highs and lows as a low-growth company with a low risk toleran…
Call to Action
LA2050 Grants Challenge
LA2050 is a community-guided initiative, operated by the Goldhirsh Foundation, driving and tracking…
Multi-Platform Partnership, TikTok Partnership
finalist
Lancôme: Silent Drama
Lancôme gave us the goal of launching Hypnôse Drama Mascara and Lip Idôle Butterglow in a way that …
Website/App
finalist
Land O’Lakes, Inc. Reimagined
We believe a corporate website is so much more than a place to store compliance and financial docum…
Website/App
finalist
Language Inclusion
There are over 7,000 languages in the world, but only a few are well-represented online. The Langua…
Non-Profit
finalist
Last Prisoner Project Campaign
The Last Prisoner Project (LPP) is a bipartisan nonprofit organization founded in 2019 with the mis…
Brand Partnership, Global Campaign, Hospitality, Instagram, Launch Campaign, Long Form Video, Multi-Platform Campaign
winner
gold honor
silver honor
Late Checkout: A Ritz-Carlton Story
When an iconic hospitality brand meets a streetwear label with the ideal name, it makes for a perfe…
Multicultural Community Engagement
Latin Music Month
We launched the first Latin-Iberia Amazon Music (AM) Integrated Marketing Campaign (on 09/18/24 Mex…
Product Feature Video
finalist
Launching Whisk with Google Labs
For many people, the biggest challenge is getting that great idea in your head down on paper. Whisk…
Instagram Partnership
Law Roach x EDITION Hotels
EDITION Hotels partnered with celebrity stylist Law Roach to create buzz for his book How to Build …
True Crime & Documentary Podcast
Law&Crime Shorty Entry - True Crime Podcast
Top legal and true crime network Law&Crime announces the first installment of a multi-part podcast …
True Crime & Documentary Podcast, YouTube Presence
Law&Crime Shorty Entry - YouTube Presence
Law&Crime is the leading multimedia destination for law enforcement programming, true crime series,…
Beauty
Legacy Brand AVON: Key Business Pivot To TikTok For Lead Acquisition and Recruitment
Avon beauty has been a household name for over nearly one hundred years—not just for its quality be…
Animation
finalist
LEGO MASTERS EPISODE BUILDS | Season 4 Theme Builds: Animation
The goal of Lego Masters Season 4 Theme Builds was to transform the show’s weekly challenges into d…
Community Management
Lenovo Legion Community
The Problem: Gaming Brands Talk at Gamers—We Wanted to Talk With Them For years, gaming brands h…
TikTok Presence
finalist
Lenovo Legion Tik Tok
The Problem: Gaming Brands Talk at Gamers—We Wanted to Talk With Them For years, gaming brands h…
Branded Series, Long Form Video, Storytelling, Vertical Video, Video Series
finalist
Lenovo Legion: Reach Your Impossible
Lenovo Legion (Lenovo’s brand of gaming tech i.e. laptops, handheld consoles) needed a social campa…
Local Campaign, Rebrand Campaign
Lenovo Rebrands Major North Carolina Sports & Entertainment Venue to Lenovo Center
Lenovo secured a ten-year arena naming rights agreement with the Carolina Hurricanes, rebranding th…
Event & Experiential, Live Events, Technology
Lenovo Tech World '24: Showcasing the Future of AI and Innovation
Lenovo Tech World is our annual flagship event that brings together industry leaders, global CEOs, …
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