Best in Social Justice in Social Media - Shorty Awards

13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

From the 5th Annual Shorty Social Good Awards Best in Social Justice

This award honors a program, project, or initiative that seeks to address and dismantle systemic structural and interpersonal inequities based on race, class, gender, sexual orientation, age, ability status and any intersection(s) thereof.

See previous winners and honorees here.

Winner

Brainwashed By Toons

The goal of BRAINWASHED BY TOONS was to educate and inform viewers about how racial bias and sexism have been normalized by cartoons and illustrations. Through the selfless work of many talent people, including Jason Alexander, Wayne Brady and Lea Thompson, we feel we have achieved these goals.

Finalists

#BlackLivesMatter

As a place that fosters connection and conversation, OkCupid wanted to share its commitment to supporting the Black Lives Matter movement and help our users connect over their shared support during the largest civil rights movement of our time. Though our badges historically take 2-3 months of development between the marketing and product teams, t…

Bear Witness: Take Action

Bear Witness: Take Action was a conversation aimed to unite and inspire YouTube's global community to take action for racial justice. The goal was to provide a place for conversation, awareness, healing, and bring the broadest community together for a discussion around recent events and the injustice that was happening. Additionally, we wanted to …

Lift Every Voice: Black History Month

Celebrate and honestly reflect the experience of modern life through the lens of the Black community and Facebook groups.

Protest + Vote = Change

2020 has caused the entire nation — in fact, the entire world — to reckon with the injustices and inequalities Black communities face every day. The murders of George Floyd, Breonna Taylor, Tony McDade and many more at the hands of police officers spotlight the brutality Black people experience in the United States. We’ve also seen through researc…

Talk Boring to Me

"Talk Boring to Me" is a six-episode animated YouTube series exploring the most relevant social issues facing the US today. Written and created by award-winning documentary filmmaker Jacob Kornbluth and Emmy Award-winning TV host and comedian W. Kamau Bell, the objective was to create an easy-to-understand short form series that captures Bell’s tr…

Vegas' Parking Lot Solution to Covid Homelessness Crisis

To show the effects of the covid-19 crisis on the unseen and most vulnerable members of our community; To give a voice to the voiceless; To showcase a compelling visualization of the intersectionality of health and social justice: economics → health care → homelessness

Nominees

"No More..." Hashtag Campaign

“No More…” was a campaign initially born out of the frustration surrounding the Ahmaud Arbery case in Georgia. The cases of Breonna Taylor and George Floyd only adding fuel to the raging fire in the process of creating this work. Scenarios like these are becoming all too common in this country. As a result of systemic racism and a lack of justice being serv…

"There are many factors that contribute to shaping an environment in which sexual assault has become an epidemic in our country. That prevalence leads to a perception that sexual assault is inevitable. But, we know that it is not, we know that violence is preventable and we know that each and every person has a role to play in creating a society which is fr…

AMC Networks Black History Month PSA Campaign

Since 2014, AMC Networks has raise awareness around the historical importance and modern-day significance of Black History Month in the United States through the company’s award-winning annual Public Service Announcement campaign. The objective of the campaign has been and always will be to communicate the tremendous impact of Black History Month by feat…

Color & Capital For Good: An Eastern Bank initiative dedicated to closing Boston’s racial wealth gap

With over 200 years in existence and a mantra of doing what's right and smart, Eastern Bank's deep-rooted commitment to fighting for racial justice and equality has been apparent for centuries. When systemic racism and wealth inequities were perpetually affecting the communities of color that we serve, we took action with our "Color & Capital for Good" …

Education City Speaker Series: Race and Identity in the 21st Century

Launched in November 2018, the Education City Speaker Series (ECSS) is aimed to build a community around knowledge sharing and discourse, provide a platform for Qatar Foundation (QF) and the wider community for open dialogue, discourse, and critical thinking, and increase QF's local and international brand awareness. One of our campaigns for ECSS welcome…

How America Created Its Shameful Wealth Gap with Solana Rice and Robert Reich

Inequality Media’s vision is a United States where active participation by informed citizens restores the balance of power in our democracy and creates an economy where gains are widely shared. Co-founded in 2014 by Former Secretary of Labor Robert Reich, in the wake of the award-winning feature documentary Inequality For All, Inequality Media educates and …

In The Know Next Gen: Alliyah Logan

The objective of this series is to highlight Millennial and Gen Z changemakers who are making amazing strides in their chosen fields. In this episode, we want to showcase how young students, like Alliyah, are improving school safety and raising awareness about racial and social inequalities in the schooling system.

Teaching with Testimony, an educational program created in partnership between USC Shoah Foundation

As we’ve seen in recent protests about racial inequality and movements for increased diversity, youth are most often the voices of change and collective action that inspire us to demand justice, transform systems, and improve behaviors. By encouraging students to use their passion for positive change through a historical perspective, the program sets up a b…

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

shorty awards finalists will be announced in mid-march!