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Special Project

Special Project

From the 2nd Annual Shorty Social Good Awards Best use of a Hashtag

This award honors the most creative and effective use of hashtags across any platform for a specific brand, cause, marketing campaign, product, or service.

See previous winners and honorees here.


21st Century Fox and its subsidiary, National Geographic, partnered in October 2016 to launch a soc…
In the 2016 Presidential Election, vocalized anti-Muslim sentiment was at an all-time high. This ca…
Most customers overlook the individuals who provide them services. This lack of acknowledgement is…
#REDFoodFight to Fight AIDS
Every June, (RED) turns food and drink into a force to fight AIDS with EAT (RED) SAVE LIVES. Led by…
#Unite4TheFight: HRC & PPFA Host Digital Day of Action
We know that we are stronger when we stand united with our coalition partners! That's why we organi…
In November 2016, Airbnb publicly acknowledged widespread discrimination on its platform, and deman…
#dyakuyutato (#thanksdad)
Father's Day is celebrated in over 40 countries of the world but Ukraine isn't one of them. The rol…
In order to compete for the jobs of the future, it's essential for every kid to have access to t…
Celebrate your flavors
To celebrate Pride month and support the LGBTQ community.
Celebrity Cruises #BeyondBorders Brand Campaign
Celebrity Cruises believes in Opening up the World. Experiencing new and different places helps us …
Celebrity Cruises #GetOnBoard LGBTQ Initiative
Celebrity Cruises believes in Opening up the World and is committed to our core brand values, inclu…
NBCUniversal - Share Kindness
In a year when the country was divided by one of the most bitter presidential elections in histo…
Tillamook Fill The Plates
In 2016, farmer-owned dairy cooperative, Tillamook, launched #RealFoodSunday–a social media effort …