ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 2nd Annual Shorty Social Good Awards Best Contest or Promotion

This award honors the most effective and innovative contest, promotion or sweepstakes. All aspects of the campaign will be considered, including content, promotion goals, reach and effectiveness.

See previous winners and honorees here.

Finalists

finalist
gold
#BestBaldDad Father's Day Contest
Every 2 minutes, a child is diagnosed with cancer.At the St. Baldrick's Foundation - the largest private funder of childhood cancer research grants besides the U.S. government - we are on a mission to take childhood back from cancer. One way is through our signature head-shaving events in which volunteers sign up to shave in solidarity with kids …
finalist
gold
Idris Elba's Omaze Valentine's Campaign for W.E. Can Lead
In January 2017, Omaze teamed up with Idris Elba and W.E. Can Lead to offer fans a chance to win the once-in-a-lifetime opportunity to be Idris' Valentine to raise funds and awareness for W.E. Can Lead. We set out with the goal of providing 1,000 young girls with year-long empowerment workshops in the Sierra Leone and, in addition to offering a ch…
finalist
silver
Caregiving
Stand Up To Cancer is like no other cancer research organization. It's a groundbreaking initiative that encourages leading scientists to collaborate – not compete. The result? Acceleration in cancer research, getting new therapies to patients quickly and to save lives now.Every summer since 2010, Mastercard has partnered with Stand Up To Cancer. H…
finalist
silver
Hidden Figures National Screening Contest
21st Century Fox, in partnership with AMC Theatres, launched a screening contest to bring the inspirational story of the movie Hidden Figures to audiences across the U.S.The project's goals were three-fold, spanning the specific achievements of the female African American mathematicians portrayed in the film and recognizing how their story speaks …
finalist
bronze
Seat 14C
Our mission at XPRIZE is to solve humanity's grandest challenges through technological innovation. To do this, we set audacious goals that, in order to accomplish, will require unprecedented technological advancement. But how do we set these goals? We conceptualize humanity's ideal future state. Seat 14C is, at its core, an earnest exploration o…

Nominees

Dispel Myths About Thyroid Cancer - #TruthAboutTC
The majority of thyroid cancers can be successfully treated, which has led to the misperception that thyroid cancer is a "good cancer." For many patients, this misperception can minimize their diagnosis and lead to confusion about the overall impact of the disease. Our goal was to dispel common "myths" about thyroid cancer by highlighting the #TruthAboutTC…
Easterseals Disability Film Challenge
The unique stories of people living with disabilities are too often untold. One in every five Americans is living with a disability—yet this population is severely underrepresented in films and TV. A recent Variety article, "Hollywood Diversity and Inclusion See Little Rise in 10 Years," points out that of the top 900 films in 2016, just 2.7% of characters …
I Am A Witness – musical.ly + live.ly Partnership
Each year, more than 13 million children are bullied in the United States. Even more troubling, 90% of teens have seen some form of bullying through text messaging or on social media, yet less than 20% try to interveneLaunched in 2015, the Ad Council's I Am A Witness campaign brought together top digital companies in the teen space to ensure that wherever a…
National Geographic CHASING GENIUS
National Geographic created CHASING GENIUS based on the belief that transformational ideas can come from anywhere. From anyone. This ground-breaking digital platform which launched in May 2017 is designed to inspire, ignite, and enable the genius inside each of us turning ideas into catalysts for change in the world. The focus for the CHASING GENIUS kick-of…
The New Wave: Fresh Empire
Fresh Empire, the first-ever multicultural youth tobacco prevention campaign, was designed to prevent and reduce tobacco use among at-risk African American, Hispanic, and Asian American/Pacific Islander youth ages 12-17 who identify with the Hip Hop peer crowd. Peer crowd segmentation is an innovative approach focusing on youth who share the same core ide…
Win a Dream Beach Wedding Pinterest Contest
Before saying their "I dos," brides heavily rely on sites like Pinterest, Facebook and other online wedding tools for inspiration. These accessible and inexpensive resources have become a bride's virtual wedding planner, and have dramatically changed how each bride "visualizes" her big day in BIG ways. When considering platforms for the contest, extensiv…