THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project

From the 5th Annual Shorty Awards Best Overall Brand Presence on Twitter

Managing a Twitter account for a brand is a 24/7 job that requires creativity, brevity, tact, and exemplary skills at community management. This award honors brands that have used Twitter most effectively to promote, enhance or otherwise endear their brand to the Twitter audience. Unlike Best Use of Twitter in a Campaign, this award is for a brand’s year-round presence. Click here to see the previous winner and nominees.

Social Bonus - Judges will award a social bonus to Industry Award entries that are shared the most by clients, colleagues and industry experts. Direct people to your entry page where they can click one of the share buttons.

Nominees

@DiGiornoPizza
@DiGiornoPizza is the most-relevant, engaging, and loved pizza brand on Twitter. In February of 201…
finalist
@ESPN on Twitter
Twitter never stops. Neither does the sports world. @ESPN is right alongside fans on a daily basi…
finalist
@GameofThrones
HBO identified that Twitter was hotbed of discussion for fans awaiting the TV adaptation of George …
winner
@TheDailyShow
Because a nationally-televised show on basic cable wasn’t enough. And now 141 characters is too muc…
finalist
@WWE on Twitter
WWE continues to capitalize on the value that Twitter can bring to a brand in the form of fan engag…
@girlsHBO on Twitter
Launched at the 2012 SXSW Festival World Premiere of Girls Season 1, @girlsHBO on Twitter serves as…
Bankrate: A Wealth of Knowledge about All Things Personal Finance
You don’t need a sky-high income to be financially secure. Bankrate's down-to-earth tweets help …
Nothing But Good, One Fan at a Time
Twitter is an invaluable tool for Chobani to engage with consumers and spread Chobani love. The br…
Peanuts Worldwide: @Snoopy
Peanuts Worldwide introduced @Snoopy to Twitter to provide a new form of distribution for the iconi…
finalist
Pepsi: Live for Now
2012 was the year for Pepsi to Live For Now and we wanted to get the word out. We weren’t going to …
TED Conferences LLC
TED is a nonprofit devoted to Ideas Worth Spreading. It began in 1984 as a conference bringing…