12th Annual Shorty Awards Categories

The final deadline to vote for your favorite nominee or to enter your brand or organization was on Thursday, February 20th, 2020.


Honoring the most notable and viral influencers and creators from 2020. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best in Business to Business

Best use of social media in business to business marketing strategies and campaigns. Objectives may include promoting thought leadership, generating leads and traffic, utilizing market data and increasing customer engagement.

See previous winners and honorees here.


Big Small Business Thoughts
Constant Contact is an established leader in online marketing with a mission of helping small businesses, side-hustlers, nonprofits and individuals efficiently and effectively market an idea online.  …
COTTON USA’s Expert Outlooks
Cotton Council International (CCI) is the U.S. export arm charged with promoting U.S. cotton, branded COTTON USA™, globally. In 2018, COTTON USA launched its first-ever B2B-centric global marketing campa…
GE Brings the World To Work With Employee Profile
GE has a long legacy of progress & innovation, solving problems in energy, healthcare, & aviation: from the first lightbulb to America's first jet engine. But maintaining the legacy of a 125+-year-old co…
The Science Behind Science Fiction: Alita Battle Angel
TE Connectivity is a global industrial technology leader working side by side with engineers around the globe, to enable today’s most revolutionary breakthroughs. Our challenge was to re-inspire the next…
This Is Cannabis.
Based in Northern California—the birthplace of cannabis in the United States—NorCal Cannabis Company is a leader in the cannabis revolution. And as recreational cannabis becomes legalized through much of…
When Neurodiversity Works
“When Neurodiversity Works” is a documentary that follows four individuals with autism spectrum disorder (ASD) in their journey to find meaningful work and independence. They became part of IBM’s pilot p…
Yext Introduces Todd Munion: The Man Without The Answers
Every day it seems like there’s a new headline about misinformation wreaking havoc on society. Most believe it’s just a political or social issue. But brands also suffer at the hands of misinformation, t…


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

the 12th annual shorty awards will take place on may 3rd.