THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Campaign by a Black-Owned Business NEW! Campaign by a Latinx/Hispanic-Owned Business NEW! Campaign by a LGBTQ+ Owned Business NEW! Campaign by a Native/Indigenous-Owned Business NEW! Campaign by a Woman-Owned Business NEW! Campaign by an Asian-Owned Business NEW! Corporate Social Responsibility NEW! Fundraising Campaign NEW! Global Campaign Integrated Campaign Local Campaign NEW! Multi-Platform Campaign On a Shoestring Pro Bono Social Movement

By Cause

Activism Campaign NEW! Animal Rights & Welfare Arts & Culture Civic Engagement Clean Energy NEW! Clean Water & Sanitation NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Education Emergency Relief Environment Gender Equality Human Rights Humanitarian Aid Hunger & Food Insecurity Immigration & Refugees LGBTQ+ Mental Health Poverty Public Health Racial Equality Responsible Consumption & Production NEW! Social Justice Youth & Family

By Industry

Automotive NEW! Business to Business NEW! Education NEW! Entertainment Fashion and Beauty NEW! Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness NEW! News & Media Nonprofit Restaurants NEW! Retail & E-Commerce Sports Technology

By Platform

Emerging Platform Facebook Instagram LinkedIn TikTok Twitch Twitter YouTube

Content and Strategy

Branded Content NEW! Branded Series NEW! Call to Action Community Management Contest or Promotion Creative Use of Technology NEW! Email & Newsletters NEW! Employee Engagement Fundraising Humor Infographics NEW! Live Events Meme and GIFs NEW! Micro-Influencer Strategy NEW! Paid and Amplification Podcast PSA Real Time Response Single Post Storytelling User Generated Content Video

Partnerships

Corporate-Community Influencer & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project NEW!

Video Content

Animations Documentary Short Live Streaming Long Form Video NEW! Short Form Video NEW! Video Series Virtual Reality

From the 5th Annual Shorty Social Good Awards Best use of Call to Action

This award honors the most creative use of a call to action in a social good campaign to effect change.

See previous winners and honorees here.

Winner

Call to Action
winner
The 2020 Call for Code Global Challenge
IBM has a long history of taking on the world’s biggest challenges because we believe it’s our job …

Finalists

Call to Action
finalist
gold honor
Saving the California Flower Farmers
When COVID-19 shut down most of the country mid-March, many industries were thrown into turmoil; bu…
Call to Action
finalist
#BuyBlack Campaign
In the wake of COVID, Black-owned businesses have been especially affected, with estimates predicti…
Call to Action
finalist
American Airlines & Stand Up To Cancer - Life's Journeys
This 2019 campaign consisted of three main goals: to increase campaign awareness, customer engageme…
Call to Action
finalist
Comedy Central's Power the Polls
Power the Polls sounded the alarm bell for America’s nationwide poll worker shortage during the 202…
Call to Action
finalist
Joke a Day for MDA
When Ethan LyBrand, an 11-year-old living with Duchenne Muscular Dystrophy was named the Muscular D…
Call to Action
finalist
One World: Together at Home
Global Citizen’s sole focus is to eradicate extreme poverty by 2030. But in 2020, with the growing …

Nominees

Call to Action
#BlackLivesMatter
As a place that fosters connection and conversation, OkCupid wanted to share its commitment to supp…
Call to Action
finalist
#BuyBlack Campaign
In the wake of COVID, Black-owned businesses have been especially affected, with estimates predicti…
Call to Action
#ONEWORLDCHALLENGE
Youth To The People is committed to creating pro-grade vegan, cruelty-free skincare with the health…
Call to Action
finalist
American Airlines & Stand Up To Cancer - Life's Journeys
This 2019 campaign consisted of three main goals: to increase campaign awareness, customer engageme…
Call to Action
finalist
Comedy Central's Power the Polls
Power the Polls sounded the alarm bell for America’s nationwide poll worker shortage during the 202…
Call to Action
Cover smart. Do your part. Slow the spread.
In May 2020, three months into the COVID-19 pandemic, there was confusion and a need for clear info…
Call to Action
Crunchyroll - Anime Heroes for Aussie Wildlife
Crunchyroll's objective was to maintain a leadership position in the global anime community by prov…
Call to Action
Hallmark
Seeing yourself and your identity represented on screen is incredibly important, and this could not…
Call to Action
finalist
Joke a Day for MDA
When Ethan LyBrand, an 11-year-old living with Duchenne Muscular Dystrophy was named the Muscular D…
Call to Action
finalist
One World: Together at Home
Global Citizen’s sole focus is to eradicate extreme poverty by 2030. But in 2020, with the growing …
Call to Action
finalist
gold honor
Saving the California Flower Farmers
When COVID-19 shut down most of the country mid-March, many industries were thrown into turmoil; bu…
Call to Action
winner
The 2020 Call for Code Global Challenge
IBM has a long history of taking on the world’s biggest challenges because we believe it’s our job …