THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting NEW! Data Visualization Email & Newsletter Filter/Lens Hashtag Meme, GIF, & Emojis Micro-Site Single Post or Activation User-Generated Content

Design

Animation Art Direction Brand Identity Brand Redesign Generative AI NEW! Graphic Art Images Sound & Music UX/UI Visual Effects Website/App NEW!

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance NEW! Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality Immersive Interactive Content NFTs

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Podcast

Art & Culture Podcast Branded Podcast Comedy Podcast Health & Wellness Podcast NEW! Lifestyle & Entertainment Podcast NEW! News & Politics Podcast Other Podcast Genres Podcast Mini Series Science & Technology Podcast Sports Podcast True Crime & Documentary Podcast

Single Platform

Facebook Instagram LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT NEW! Customer Experience Earned Media Employee Engagement Event & Experiential Gamification Humor Innovative Media Buying Strategy Insights & Trends Integration with Live Television LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Dance Video Documentary NEW! Featurette or Behind The Scenes Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Music Video NEW! Product Feature Video Short Form Video Stories Unboxing Video Vertical Video Video Ad Video Series

From the 5th Annual Shorty Social Good Awards Best use of Call to Action

This award honors the most creative use of a call to action in a social good campaign to effect change.

See previous winners and honorees here.

Winner

Call to Action
winner
The 2020 Call for Code Global Challenge
IBM has a long history of taking on the world’s biggest challenges because we believe it’s our job …

Finalists

Call to Action
finalist
gold honor
Saving the California Flower Farmers
When COVID-19 shut down most of the country mid-March, many industries were thrown into turmoil; bu…
Call to Action
finalist
#BuyBlack Campaign
In the wake of COVID, Black-owned businesses have been especially affected, with estimates predicti…
Call to Action
finalist
American Airlines & Stand Up To Cancer - Life's Journeys
This 2019 campaign consisted of three main goals: to increase campaign awareness, customer engageme…
Call to Action
finalist
Comedy Central's Power the Polls
Power the Polls sounded the alarm bell for America’s nationwide poll worker shortage during the 202…
Call to Action
finalist
Joke a Day for MDA
When Ethan LyBrand, an 11-year-old living with Duchenne Muscular Dystrophy was named the Muscular D…
Call to Action
finalist
One World: Together at Home
Global Citizen’s sole focus is to eradicate extreme poverty by 2030. But in 2020, with the growing …

Nominees

Call to Action
#BlackLivesMatter
As a place that fosters connection and conversation, OkCupid wanted to share its commitment to supp…
Call to Action
#ONEWORLDCHALLENGE
Youth To The People is committed to creating pro-grade vegan, cruelty-free skincare with the health…
Call to Action
Cover smart. Do your part. Slow the spread.
In May 2020, three months into the COVID-19 pandemic, there was confusion and a need for clear info…
Call to Action
Crunchyroll - Anime Heroes for Aussie Wildlife
Crunchyroll's objective was to maintain a leadership position in the global anime community by prov…
Call to Action
Hallmark
Seeing yourself and your identity represented on screen is incredibly important, and this could not…