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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Travel, Consumer Brand, Video, Viral Campaign
winner
WestJet Christmas Miracle: Real -Time Giving
At a time of year when flights are at capacity and stress levels run high, Canada’s preferred airli…
Branded Content, Long Form Video, Storytelling
finalist
silver honor
WestJet Christmas Miracle: To give or receive
For the past eight years, WestJet has been surprising and delighting its guests throughout the holi…
Branded Content, Facebook, Facebook Video, Medium-Length Video, Storytelling
finalist
silver honor
WestJet Christmas Miracle: Uniting Through Traditions
For the past twenty-two years, WestJet has been known as a low-cost domestic carrier. However, with…
Social Good Campaign, Branded Content, Storytelling
WestJet Thanks: Giving hope
Hope Air is the only charity in Canada that provides free flights to low-income Canadians of all ag…
Pets & Animals
finalist
audience honor
Westminster Kennel Club: Road to Westminster 2016
The Westminster Kennel Club Dog Show is an annual event held in New York City featuring thousands o…
Games, Artificial Intelligence
winner
gold honor
Westworld: The Maze
HBO's Westworld tells the story of a Western-themed amusement park inhabited by lifelike robot "ho…
Television, Integrated Campaign, Creative use of Technology
finalist
Westworld’s Concierge Chatbot: Aeden
How would you interact with an A.I.? That's the question at the heart of Season 1 of HBO's Westworl…
Animated GIFs
Wet Hot American Summer: First Day of Camp - Wet Hot Gifs
Enjoy a Wet Hot moment and share it with friends and loved ones.
Humor, Twitter Presence
Wet Hot American Summer: First Day of Camp - Wet Hot Twitter
Picture yourself back in the 80's. Your mom is out. You're home alone. And the only thing you can t…
Snapchat
winner
Wet Seal
Wet Seal, a popular teen retailer with 500 brick and mortar stores nationwide and a sizable e-comme…
Live Event Coverage
WeWork - Creator Awards NYC
The WeWork Creator Awards began as an initiative to support innovative and social-first businesses …
Instagram Presence
WeWork Instagram
The overarching goal for 2017 was not only to build our brand awareness, but to also celebrate the …
Contest or Promotion, Travel & Tourism, Integrated Campaign
winner
gold honor
WFH - Work from Hawaii
In 2018, tourism from New York to Hawaii was lagging. In fact, our research found that New Yorkers …
Facebook Advertising
finalist
WGN America "How I Met Your Mother" Facebook Advertising Campaign
Chicago-based TV station WGN America was looking to boost ratings with a younger audience. Although…
Facebook Brand Presence
finalist
WGN America "How I Met Your Mother" Facebook Campaign
Chicago-based TV station WGN America was looking to boost ratings with a younger audience. Although…
Campaign for Television
WGN America "How I Met Your Mother" Social Campaign
Chicago-based TV station WGN America was looking to boost ratings with a younger audience. Although…
Video, Television
WGN America: Salem WitchcraftCut
The objective was to find ways to engage an audience just discovering WGNA's first dramatic origina…
Education
WGU Live - Connecting Students Nationwide
At WGU, one of our core values is student-obsession. As an online university, social media has beco…
Business to Business, Multi-Platform Campaign
finalist
What "I" Can Disrupt
Once the default partner of the CIO, IBM was ranked lower in consideration among CIOs in 2016. Obje…
Lifestyle & Entertainment Podcast
finalist
bronze honor
audience honor
What Are We Even Doing? with Kyle MacLachlan
Our objective in creating What Are We Even Doing? was to make Kyle MacLachlan, an iconic and cross-…
Live Events
finalist
What are you waiting for?
Traditionally a sports focused brand, dominant in the North American territory, the year 2016 will …
Business to Business, Comedy Video, Short Form Video
finalist
silver honor
What Could Go Wrong
Solace creates category-leading products that simplify the complexities of data transfer. Nerd stuf…
Podcast Mini Series
What Counts: An Audio-First Intervention for Reframing Math Education
What Counts was created to address a persistent blind spot in math education: although research sho…
Comedy Video
What Did I Just Watch? x National Geographic
What Did I Just Watch was created to reimagine synergy storytelling in a way that felt authentic, e…
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