THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 9th Annual Shorty Awards Best in Television

Television shows, series and specials are eligible for this award. This includes shows streamed on sites including Netflix, Hulu and Amazon. Objectives include promoting new shows, upcoming seasons and engaging fans and viewers.

See previous winners and honorees here.

Winner

Television
winner
Bojack Horseman Season 3
Season 3 was the moment where BoJack Horseman, washed-up alcoholic sitcom actor, became BoJack Hors…

Finalists

Television
finalist
Ash vs Evil Dead - The Grooviest Social TV Campaign Ever
We're Ash vs Evil Dead, a TV show based on the Evil Dead movies that continues the story of loudmou…
Television
finalist
audience honor
Outcast Interactive Trailer: “Possession Begins”
Our client, Cinemax, wanted to further establish its reputation for quality genre programming with …
Television
finalist
WWE
In the world of WWE, the show doesn't end once the final bell rings. The conflicts and controversie…
Television
finalist
WWE WrestleMania 32
WWE WrestleMania is the premiere annual event for World Wrestling Entertainment (WWE), bringing hun…
Television
finalist
Westworld’s Concierge Chatbot: Aeden
How would you interact with an A.I.? That's the question at the heart of Season 1 of HBO's Westworl…

Nominees

Television
2016 MTV EMA
Every year, the MTV EMA is the world's biggest night in music, and our multi-platform strategy str…
Television
America’s Next Top Model (Season 23) - GLOW, VH1
In 2016, reality TV pioneer America's Next Top Model found a new home on VH1 after 22 seasons, and …
Television
Animal Kingdom Season 1
Dark. Gritty. Unsettling. TNT's Animal Kingdom is unlike anything the network has ever done. Igniti…
Television
Celebrate #Mindy100 - GLOW, Hulu
This year The Mindy Project celebrated its 100th episode. Hulu, in partnership with GLOW, aimed to …
Television
Cold Feet
Cold Feet was one of Britain's favourite 90s dramas. But where are they now? How has life treated t…
Television
Freakish
For the "Freakish" series campaign, there were two objectives: The first was to introduce Awesomene…
Television
Game of Thrones
Leading into the 6th season of the epic series Game of Thrones, HBO was primed to drive anticipatio…
Television
Interactive Palm Reading with Hulu’s Shut Eye
Leading up to the premiere of Hulu's new original series, Shut Eye, we wanted to drive awareness of…
Television
Lip Sync Battle Season 2
Increase subscribers and followers across all social platforms to drive engagement and improve over…
Television
Love Island 2016
To grow ITV2's audience with the 16- 24 audience.To give attribution back to ITV2. Make people thin…
Television
Programa do Porchat
In 2016, Record TV, the 2nd biggest TV broadcaster in Brazil, decided to debut a new late show. …
Television
Sense8: Nomi’s Gift
In the summer of 2015, Netflix premiered Sense8, a character-driven sci-fi series from the Wachowsk…
Television
WWE SmackDown Live Premiere and WWE Draft
With more than 895 episodes, WWE SmackDown has been a staple of sports-entertainment primetime tele…