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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Fitness, Health, & Wellness
Wellness Mama Natural Living
WellnessMama.com is an award-winning online resource and podcast for women and moms who want to liv…
Podcast
finalist
Wellness Mama Podcast
WellnessMama.com is an award-winning online resource and podcast for women and moms who want to liv…
Instagram Partnership
Wellness Travelled at Sugar Beach, A Viceroy Resort
As part of our influencer marketing program at Sugar Beach, A Viceroy Resort we identify key influe…
LinkedIn
winner
Wells Fargo
Hey, Shorty. In 2014 our LinkedIn mission was very simple: help our followers be better at what the…
Multi-Platform Campaign
finalist
bronze honor
Wells Fargo 2015 African American Celebratory Campaign: The Untold Stories Collection
African Americans (AA) are passionate about their history and take great pride in celebrating their…
Animated GIFs
Wells Fargo Diwali: The Best Smiles Are The Ones We Create
"Diwali – The Festival of Lights" is one of the largest, most highly anticipated Asian Indian (AI) …
Financial Services
Wells Fargo Home Renovation Campaign
A home improvement project, like updating a kitchen, can be an exhausting proposition for home owne…
Multi-Platform Campaign
Wells Fargo x Bleacher Report Everyday Active Campaign
Wells Fargo came to us with the goal to help them educate, excite, and establish the new Active Cas…
Branded Content
Wendy's 50 Cent Frosty
Wendy's partnered with Comedy Central to promote the return of their 50-Cent Frosty deal. We were t…
Humor, Video
finalist
Wendy's Bacon Portabella Melt on Brioche Campaign
How do you get people talking about something they can’t even pronounce? The word “brioche" was …
Comedy Video
finalist
Wendy's Open Call
The goal of this campaign was to drive awareness to the Pretzel Bacon Pub Cheeseburger in a unique …
Food & Beverage
finalist
Wendy's Pretzel Bacon Cheeseburger Love Songs
When Wendy’s launched its new Pretzel Bacon Cheeseburger in test markets, we noticed an enormous vo…
Event & Experiential, Humor
finalist
silver honor
Wendy’s Frosty Fix
Wendy’s iconic Frosty treats are a hallmark of our brand. But in the fast-paced world of quick serv…
Food & Beverage
finalist
audience honor
Wente #MakeTime Campaign
Founded in 1883, Wente Family Estates is the oldest continuously-operated family-owned winery in th…
Contest or Promotion, Earned Media, Single Post or Activation
finalist
Werther's Original Pocket Jeans
Werther's Original was a brand in need of some cultural notoriety to finally break through the earn…
Brand Redesign
Werther's: The Original Fall Flavor
Werther’s Original is often seen as a brand for grandparents -- a consumer perception that needed t…
Real Time Response, Emerging Platform
finalist
gold honor
West Elm Zoom Backgrounds
As the Covid-19 pandemic escalated in March 2020, millions of people found themselves turning to a …
Music & Dance
finalist
West Indies Deyah
In the West Indies, cricket is more than a sport. It is a reason for nine island nations to come to…
Education
finalist
gold honor
West Virginia University Social Media
At West Virginia University, our social media accounts are used to engage with current and prospect…
Chatbots
finalist
Western Union Facebook Bot Launch
The overall objective of the Western Union Facebook BOT campaign was to drive awareness and usage o…
Financial Services
Western Union Global Social Content
Western Union customers are so much more than customers; they are heroes. Most left their country o…
Brand Partnership
Westin + goop present: Sleep Training for Grown-Ups
Westin Hotels & Resorts set out to reclaim its leadership in sleep and reinforce its “best in bed” …
Travel & Tourism, Facebook Partnership, Branded Content, Facebook, Facebook Live
finalist
gold honor
WestJet Christmas Miracle: 12 Flights of Christmas
At a time of year when stress levels run high for travellers, WestJet aspired to spread the joy of …
Integrated Campaign, Multi-Platform Campaign, Physical & Digital, Social Good Campaign, Travel & Tourism
winner
WestJet Christmas Miracle: 12,000 mini miracles
To stand out during holiday season, WestJet brought a memorable and heartwarming experience to both…
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