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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Periscope
finalist
audience honor
US Open Live with Andy Roddick
As a US Open sponsor for over 35 years and counting, Chase aimed to provide tennis fans with the ul…
Facebook
USA Track & Field Olympic Facebook Campaign
USA Track & Field's (USATF) social media objectives during the ten days of 2016 Olympic Games' athl…
Multicultural Community Engagement
finalist
audience honor
USA Track & Field RunJumpThrow Program
RunJumpThrow is a free, hands-on learning program created by USA Track & Field (USATF) and The Hers…
Emojis
finalist
USA Track & Field Trackmoji App
USA Track & Field partnered with Sportsmojis to create a track & field inspired app, Trackmoji. Jus…
Facebook Live
Use of Facebook Live
We use Facebook as a place to share major news, posts that reflect our culture and brand, and our p…
Snapchat
Use of Snapchat
In spring 2016, IBM launched its official corporate Snapchat account. What makes this project speci…
Social Good Campaign, Call to Action
finalist
Use Your Vote
The Use Your Vote campaign was launched for two simple reasons: to increase awareness around the im…
Mobile Campaign
Using Instagram to tell better stories for the Atlanta community
As a hub for community 90 years in the making, Ponce City Market is a pillar of diversity and commu…
Game Apps
finalist
audience honor
Valerian Intergalactic Mission
BNP Paribas has teamed up with acclaimed French film screenwriter, director and producer Luc Besson…
Real Time Response
Vancouver Whitecaps FC capture David Edgar and Marcel de Jong
Taking advantage of our club's unique situation of having just announced two new players, our club'…
Location-Based Experience
Vanderpump Rules VanderCrawl
Reinforcing a renowned tradition of keeping things fresh for its fans, Bravo looked to change thing…
Humor
finalist
Veep Season 5: In-Story Digital Extensions - GLOW, HBO
No matter if you lean red or blue, this election season was exhausting at best. Cue the Meyer Admin…
Non-Profit, Emerging Platform
finalist
bronze honor
Venmo Micro Hack
Millennials are ditching cash and credit cards for digital payments, and they don't see donating to…
Live Event Coverage, 360 Video
winner
Verizon 360 Live - Thanksgiving Day Parade
The Macy's Thanksgiving Day Parade is an American institution; it is second only to the Super Bowl …
Comedy Video
Versailles ‘Hair for Men'
As a network known for premium drama, SBS wanted to generate interest and drive tune-in to Versaill…
Brand Redesign, Health & Fitness
finalist
Verywell
Verywell is a new health and wellness brand from About.com, and its first standalone media property…
Branded Content, Snapchat
Victory Ballad
EA approached us to create Snapchat ads that prove there's "no win like a Madden win" and to utiliz…
Sports, Vine
winner
audience honor
Vinekings
The Minnesota Vikings partnered with award-winning artist Ian Padgham to create unique content in a…
Facebook Partnership, Multi-Platform Campaign, Multi-Platform Campaign
finalist
silver honor
Viralocity
Comedy Central's VIRALOCITY is a custom short-form franchise created by our team to comment on the …
Travel & Tourism
winner
Virgin Atlantic X Fantastic Beasts and Where to Find Them
Virgin Atlantic has always been synonymous with films and entertainment and in 2016, we partnered w…
Travel & Tourism, Ephemeral Video
finalist
Visit Tampa Bay Dolphin Viral Video
In January 2016, PPK was challenged by Visit Tampa Bay to develop a marketing initiative on a li…
Live Streaming Video
finalist
VMA All Access Cross-Platform Live Stream
Every year, MTV works to reinvent the fan experience during the highly anticipated Video Music Awar…
Emerging Platform
VMA Song Of Summer On Musical.ly
Each year, the MTV Video Music Awards celebrate the most innovative work across the music and visua…
Auto, Multi-Platform Campaign
finalist
Volkswagen Launches #VWadventure
Volkswagen and Rooftop Agency had two opposing business challenges;Find a new audience for an exist…
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