ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 5th Annual Shorty Social Good Awards Best Pro Bono Campaign

This award honors the most creative and effective social good campaign with services offered to a brand, organization, or nonprofit for free.

See previous winners and honorees here.

Finalists

finalist
gold
Tackle Can Wait
People are more and more aware of the dangers of concussions for athletes. What is not very well-known is that concussions are just part of the story. Playing contact sports, especially football, often results in repeated hits. Each one causes brain trauma, even if it doesn’t cause a concussion. And these repetitive hits add up to long-term ris…
finalist
silver
Global Pride Crossing
Global Pride is a powerful statement of equality, dignity and acceptance. It is a moment to shut out hate and celebrate identity safely, in the open, as a community. However, in 2020, COVID crashed the party: hundreds of Pride events were forced to cancel and millions of LGBTI+ people have lost their most cherished opportunity to come together and…
finalist
silver
Make-A-Wish® Wishes Need Stars Like You
April 29, 2020, marked the 40th anniversary of the wish that inspired the founding of Make-A-Wish ®, the organization that grants life-changing wishes for children with critical illnesses worldwide. After 40 years of wish-granting, Make-A-Wish has proven time and time again that light can shine in even the darkest and most uncertain times. Make-A-…
finalist
silver
Profiles in Resilience Poster Series
To do our part in the fight against HIV, W2O is incredibly fortunate to partner with the International AIDS Society (IAS) as the regional agency of record for AIDS 2020, the 23rd International AIDS Conference: Virtual.  The 2020 conference theme, resilience, was chosen by IAS as a nod to how far the HIV community has come since 1990, the last t…
finalist
silver
The Ash Globe
For the first time ever in Sydney, it snowed at Christmas. But it wasn't a white Christmas, it was snowing ash.  As it rained down on cities across the east coast and our skies were choked with apocalyptic smoke from the worst bushfires in our country’s history, we looked to our leaders to do something..anything, but they refused to acknowledge…

Nominees

AMERICAN COMPANIES GIVE BACK
“American Companies Give Back” is a series of short video segments that celebrate the myriad ways in which companies give back -- supporting their communities and employees, especially in these difficult times. Each video is designed to shine a light on the benefits of corporate giving and corporate citizenship. We will cover a range of companies; from l…
AdTheorent and The Ad Council’s “Goodwill® Bring Good Home Mobile Advertising Campaign”
As the world’s leading workforce nonprofit provider, Goodwill is composed of local organizations that empower people and help them reach their full potential through career and community services. The revenue from the sale of goods at Goodwill stores fund job placement, career services, such as credentialing and certifications as well as support services su…
Don't Stop
As the COVID-19 pandemic forced the need for social distancing and isolation across the country, iHeartMedia recognized that Gen Z and Millennials were naturally resistant to comply with orders coming from typical “institutional” PSAs. As potential asymptomatic carriers of the virus, young people’s sense of invincibility coupled with their active social lif…
Forward for 50 - Posters
In 2019, the Los Angeles LGBT Center became the first LGBT organization in the world to celebrate its 50thanniversary. To commemorate this momentous occasion, we created a poster campaign featuring photography from the last half-century, along with typography and a special logo that celebrates the relentless efforts of the community in the fight for equalit…
Ventilator SOS
Objectives: Generate widespread awareness of Ventilator SOS and its mission   Spark donation of sleep apnea machines and facilitate their placement into hospitals that need them  As the need for ventilators during the COVID-19 pandemic became desperate, the COVID-19 Ventilator Rapid Response Team, a group of engineers, MDs, and industry adviser…