THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 14th Annual Shorty Awards Visual Effects

This award honors the manipulation and integration of imagery into live video and other moving media in a social or digital campaign or project. Creative, strategic integration, shareability and effectiveness will be considered.

Winner

Visual Effects
winner
Warzone in Pardadise
Headed into Q4 Warzone was starting to see drop off in engagement amongst younger gamers, the old m…

Nominees

Visual Effects
Adult Swim Festival -- Livestreaming Globalpalooza
If November 2020 Adult Swim Festival dipped a virtual toe into Adult Swim’s global possibilities, y…
Visual Effects
Chicago Fire FC Crest Project
After it became clear the Chicago Fire's initial brand redesign in 2019 was not successful, the Clu…
Visual Effects
Make a Bunch Happen
In the span of a year, Honey Bunches of Oats went from targeting all-family breakfast occasions to …
Visual Effects
NFL Pro Bowl takes over Las Vegas: @Johnny_FPV x @NFL
The NFL is full of stars, but only a select few are able to call themselves Pro Bowlers. Fans and p…
Visual Effects
Netflix Home of True Crime
The True Crime genre has exploded in popularity, spilling across and filling every media format – f…
Visual Effects
audience honor
Origins of Determination
The vehicles that Honda builds today are the culmination of everything Honda has ever done—all the …
Visual Effects
Scream | Digital Campaign
Feed the core, legacy fans.  Broaden target audience and build awareness among Gen-Z movie goe…
Visual Effects
Spiderman: No Way Home Film Integration
For our Hyundai x Spider-Man film integration partnership, we set out to create a piece of content …
Visual Effects
The Buck in all of Us Social
The objective of this piece of creative was to succinctly communicate our key message, we specializ…
Visual Effects
The Most Fascinating Man in Wireless
The race to 5G supremacy is underway, and according to nearly every third-party test, T-Mobile has …
Visual Effects
This Is #MYgraine
As the premier head pain expert over the last 60 years, Excedrin is always looking to better unders…