THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 14th Annual Shorty Awards Visual Effects

This award honors the manipulation and integration of imagery into live video and other moving media in a social or digital campaign or project. Creative, strategic integration, shareability and effectiveness will be considered.

Winner

Visual Effects
winner
Warzone in Pardadise
Headed into Q4 Warzone was starting to see drop off in engagement amongst younger gamers, the old m…

Nominees

Visual Effects
Adult Swim Festival -- Livestreaming Globalpalooza
If November 2020 Adult Swim Festival dipped a virtual toe into Adult Swim’s global possibilities, y…
Visual Effects
Chicago Fire FC Crest Project
After it became clear the Chicago Fire's initial brand redesign in 2019 was not successful, the Clu…
Visual Effects
Make a Bunch Happen
In the span of a year, Honey Bunches of Oats went from targeting all-family breakfast occasions to …
Visual Effects
NFL Pro Bowl takes over Las Vegas: @Johnny_FPV x @NFL
The NFL is full of stars, but only a select few are able to call themselves Pro Bowlers. Fans and p…
Visual Effects
Netflix Home of True Crime
The True Crime genre has exploded in popularity, spilling across and filling every media format – f…
Visual Effects
audience honor
Origins of Determination
The vehicles that Honda builds today are the culmination of everything Honda has ever done—all the …
Visual Effects
Scream | Digital Campaign
Feed the core, legacy fans.  Broaden target audience and build awareness among Gen-Z movie goe…
Visual Effects
Spiderman: No Way Home Film Integration
For our Hyundai x Spider-Man film integration partnership, we set out to create a piece of content …
Visual Effects
The Buck in all of Us Social
The objective of this piece of creative was to succinctly communicate our key message, we specializ…
Visual Effects
The Most Fascinating Man in Wireless
The race to 5G supremacy is underway, and according to nearly every third-party test, T-Mobile has …
Visual Effects
This Is #MYgraine
As the premier head pain expert over the last 60 years, Excedrin is always looking to better unders…
Visual Effects
winner
Warzone in Pardadise
Headed into Q4 Warzone was starting to see drop off in engagement amongst younger gamers, the old m…