12th Annual Shorty Awards Categories

The final deadline to vote for your favorite nominee or to enter your brand or organization was on Thursday, February 20th, 2020.


Honoring the most notable and viral influencers and creators from 2020. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best Brand Identity

This award honors a social media campaign or overall social presence for exceptional brand identity. Brand elements used in posts, to enhance social profiles, and as part of integrated campaigns are eligible. Creative integrity, strategic integration, shareability and effectiveness will be considered.

See previous winners and honorees here.


#VictoryFont: A Typeface To Remember
The Great Patriotic War started for the Soviet Union on June 22, 1941, and lasted till May 9, 1945. As time goes by, witnesses of those 1418 days of hell are passing away. We — the younger generations — have become heirs to that Victory and are blessed to live in peace thanks to those who protected our future from Nazism. It is up to us to preserv…
Adidas Runtastic Rebranding
We have been running and training with our users for almost ten years. At Runtastic, we are as dynamic as people’s fitness journey, which is why we made a change: to strengthen our existing relationship with adidas. We wanted to create the best running and training experience by merging our combined areas of expertise. The Runtastic brand evolved …
Sadeem is a digitally exclusive talent competition format for aspiring content creators in the Arab world. In the series 20 contestants are brought to Beirut, Lebanon to compete for the title of the ‘Best Arab Content Creator.’ The aim of the competition is to provide content creators with the necessary skills, tools and exposure to elevate dig…
Trademark Collection by Wyndham Embracing Character
About Trademark Collection by Wyndham Launched in 2017, Trademark Collection is a soft-branded network of upper midscale, independent hotels in urban and resort locations across the U.S., Canada, EMEA and LATAMC. Just as no two travelers are alike, Trademark Collection hotels are equally distinctive. Each property retains its own name, logo,…
We Are Texans
Since the Texans were brought to Houston in 2002, the mission of the organization has been to win championships, do great things for Houston and create memorable experiences. Each year, the organization adopts a theme that embodies these imperatives. However, this year we wanted to take a different approach - celebrate who we are at our core: We A…
bubly 2019 Superbowl Campaign
With cultural shifts towards healthier beverage options, the sparkling water category continues to experience YoY growth and Mintel forecasts sales of sparkling water to increase by 74% from 2018 to 2023[1]. To expand presence within this fast-growing category and unleash a sparkling brand personality on the world’s biggest stage (The Super Bowl),…


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

the 12th annual shorty awards will take place on may 3rd.