ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

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Disability Awareness

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Environment

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Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

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Snapchat

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Triller

Tumblr

Twitch

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Multi-Platform

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Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

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Community Management

Community Management

Engagement Tools

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Integrated Experiences

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Self-Defined

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2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

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Design Team

Legal Team

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Partnership Team

PR Team

Production Team

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Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 12th Annual Shorty Awards

Sadeem

Finalist in Brand Identity

Audience Honor in Brand Identity

Entered in Branded Series, Long Form Video

About this entry

Sadeem is a digitally exclusive talent competition format for aspiring content creators in the Arab world. In the series 20 contestants are brought to Beirut, Lebanon to compete for the title of the ‘Best Arab Content Creator.’

The aim of the competition is to provide content creators with the necessary skills, tools and exposure to elevate digital Arab content, delivering a positive message that lifts and inspires Arab youth.

Why does this entry deserve to win?

Season 2 of the digital series was published over a ten-week period in early 2019 on YouTube, Facebook and Instagram. Content included 9 weekly episodes and 8 live eliminations as well as other exciting weekly segments.

In the series 20 contestants from across the Arab world are brought to Beirut, Lebanon to compete for the title of the ‘Best Arab Content Creator.’ Each week a panel of judges, which includes some of the top Arab influencers in the region decide, along with the audience, who goes to the next round and who goes home.

Each week the stakes increase until only one contestant remains. Our strategy is to produce digitally exclusive content utilizing all the digital resources, tools and platforms available to us.

We produce everything from regular episodes, to lives, short and long form videos, entertainment segments as well as online audience voting; making us the first in the Arab region to ever host a digitally exclusive series to this magnitude with this success level.

Results

Having successfully built a diverse pan-Arab digital audience of over 2 million followers in 50 countries, across platforms, we, at Sadeem, are proud to be the first in the region to create a digitally exclusive competition series for aspiring content creators.

From our submissions campaign till the finale, Sadeem has reached over 160 million people, generating more than 155 million video views and 158.8 million minutes viewed!

Each of our contestants had a powerful message, from body image positivity, cyberbullying, to breaking cultural taboos and our mission has been to amplify and help spread stories from all 20 of our contestants.

Our true success was inspiring our audience to share their own stories and journeys, creating viral hashtags and initiating impactful digital conversations across the Arab world.

Media

Video for Sadeem

Produced by

Sadeem Group Limited

Link