THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
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NEW!
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NEW!
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Television
,
Multi-Platform Campaign
finalist
audience honor
BoJack Horseman Season 5 Social Campaign
For Season 5 of the greatest show that's ever been made on any network, we propelled the conversati…
Chatbots
winner
audience honor
Bol Behen — A digital sister connecting girls in India to healthcare
The insight Adolescent girls all over the world have questions about growing up, puberty and rel…
Brand Awareness Campaign
,
Brand Partnership
,
Retail & E-Commerce
finalist
BOLL & BRANCH x PRABAL GURUNG - THE MET GALA GOWN MADE OF THE WORLD’S MOST LUXURIOUS BEDDING
At the core of Boll & Branch’s industry leading bedding products are its luxurious fabrics, made ou…
Food & Beverage
,
TikTok Partnership
,
Multi-Platform Campaign
,
TikTok
finalist
silver honor
audience honor
Bomb Pop is Not One Thing
Tweens (aged 9 – 14) are the most diverse, multi-faceted, culturally agile, and relentlessly creati…
Food & Beverage
finalist
Bomb Pop Is Not One Thing
Frozen novelty treats are a crowded, competitive, and evolving +$4.9B annual segment, dominated by …
Food & Beverage
,
TikTok
,
TikTok Presence
finalist
Bomb Pop x GALE: #AFlavorForEveryYou TikTok
Going into the summer of 2022, Bomb Pop had a challenge — teens and tweens knew our iconic Red, Whi…
Customer Service
finalist
Bombas' Laundry Back Guarantee
Bombas has a long-standing commitment to customer experience – spearheaded by their dedicated Custo…
Live Events
finalist
Bonnaroo Lineup Announcement Megathon! (BLAM!) 2015
At its core, Bonnaroo Music and Arts Festival is about radiating positivity through human interacti…
Comedy Video
finalist
silver honor
audience honor
Booking.com - Trip of a Genius
Booking.com’s Genius loyalty program was registering a below average share of conversation on socia…
Contest or Promotion
,
Multi-Platform Campaign
finalist
audience honor
Boosted City Summer Tour
To raise brand awareness, Boosted set out on a month-long City Summer Tour. We met with Boosted rid…
Contest or Promotion
,
Multi-Platform Campaign
finalist
Boosted Summer Showdown 2018 - City vs. City
To help build community and raise brand awareness, Boosted set out on a month-long City Summer Tour…
Long Form Video
finalist
Booster Troop: The Attack of Miss Information
Less than 2% of investment funding goes to black or women-led startups. Welfie is BOTH Black and wo…
Contest or Promotion
,
Food & Beverage
finalist
Borden Cheese Swatch Book
Walk the cheese aisle: it’s loud. Claims shout at consumers, calling themselves the boldest, the me…
Social Media for Video Games
winner
Borderlands 2: A Work Of Art
We delivered the European launch of Borderlands 2 across social media, engaging and exciting both n…
Brand Partnership
,
Event & Experiential
finalist
silver honor
Bose – Sound Escape (21 Savage x Complex x Oseanworld)
Bose is facing a period of transformation. For years, its reputation for quality has been one of th…
Innovative Media Buying Strategy
finalist
gold honor
Bose US & Amazon STV Black Friday Football
The primary aim of the Amazon Black Friday Football STV activation was to stand out amidst the holi…
Innovative Media Buying Strategy
finalist
Bose US & Charlie Puth TikTok Topview + Topfeed
In early October, Bose launched the Quietcomfort Ultra product line featuring their new best-in-cla…
Innovative Media Buying Strategy
finalist
silver honor
Bose US & iHeart Media House of Music
Our goal at the iHeart House of Music Festival was to generate awareness and enthusiasm among our M…
Brand Redesign
winner
audience honor
Boston Bruins - Centennial Branding
Established in 1924 as the National Hockey League’s first American franchise, the Boston Bruins are…
Branded Series
,
Wine, Beer & Spirits
,
Integrated Campaign
,
Branded Content
finalist
silver honor
Bottomless Brunch at Colman's
The goal for this campaign was to drive maximum brand affinity for Diageo and their portfolio of al…
Wine, Beer & Spirits
finalist
Bourbon is the New Black
You know the iconic red wax. Get to know the taste. Being an established brand in the category make…
Pinterest
finalist
Boursin “Made to Wow” Pinterest
A global powerhouse synonymous with entertaining, Boursin wasn't getting invited to American partie…
Online Community
finalist
bronze honor
Bowser Takes Over the Mario Party 10 Virtual Launch Party
-Excite fans for Mario Party 10 (MP10)-Amplify awareness outside of NOA's core audience-Encourage f…
Short Form Video
finalist
bronze honor
Boxed Water™
The Boxed Water™ consumers wanted more from the brand that pioneered the most renewable packaged wa…
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