Best in Food and Beverage in Social Media - Shorty Awards

13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

From the 5th Annual Shorty Social Good Awards Best in Food and Beverage

This awards honors the efforts of a food and beverage brand to make the world a better place. Objectives may include drawing attention to sustainable business practices, promotion of a healthy or sustainable food brand, raising awareness or funds for a cause, or promoting volunteer programs both internally and externally.

See previous winners and honorees here.

Winner

Food & Beverage

“Drink Responsibly. #SexResponsibly” from Absolut and Pernod Ricard North America

According to the Rape, Abuse and Incest National Network (RAINN), an American is sexually assaulted every 73 seconds. Perpetrators of sexual assault often use alcohol as both a tool and an excuse to commit their crimes. The spirits industry advocates loudly for responsible drinking, but is quiet on the topic of alcohol’s role in rape, sexual assau…

Finalists

Food & Beverage

Bacardi Limited COVID Relief for the Community & Industry

Family-owned Bacardi has been around for 158 years and survived pandemics, recessions, and even Prohibition with entrepreneurial thinking and a caring spirit. The 2020 pandemic is no different. As lockdowns escalated in March, Bacardi stepped in to help its community by leveraging its production capabilities to quickly provide much-needed hand san…

Food & Beverage

Burritos for Healthcare Heroes

This spring, critically ill COVID-19 patients unexpectedly flooded the healthcare system and overwhelmed hospitals and medical facilities throughout the nation. Working exceptionally long hours under significant stress, healthcare personnel around the country became our hometown heroes. Many of these individuals were missing meals and putting thei…

Food & Beverage

Kvarøy Arctic Leads in Seafood Sustainability Standards While Supporting Hunger Relief Across the US

Starting February 4, 2020, Kvarøy Arctic (pronounced “Kwa-ray”) launched its independent brand of sustainably raised salmon available in the United States through select Whole Foods Markets. Since that moment, the third-generation, family-owned Atlantic salmon farm located on the Island of Kvarøy along Norway’s Arctic Circle has been dedicated to …

Food & Beverage

PepsiCo Recruits Professional Athletes & Fans to #GiveMealsGiveHope To Kids During Pandemic

Since the outbreak of the coronavirus pandemic first drove school closures across the country, kids who rely on school for food have missed more than 1 billion meals to date. Despite nationwide efforts to help feed children during this emergency, substantial hurdles remain – such as the increased demand for rapid supply of nutritious food and beve…

Food & Beverage

The Virtual National Forest

For the Black Forest® brand, the forest is a huge part of who we are. It’s in our name and at the root of our belief that all choices, big and small, can make a real difference for us and our planet. In 2019, we leveraged social media to help raise $100,000 to plant 100,000 trees across U.S. National Forests impacted by wildfires. In 2020, we want…

Nominees

Food & Beverage

We are Olo, the on-demand platform for the restaurant industry, powering digital ordering and delivery programs for over 300 brands, including Wingstop, Subway, Five Guys, Shake Shack & more. Over 15 years ago, we set out to support the restaurant industry through the digital shift and when COVID-19 upended the world into chaos, we realized the opportunity …

Food & Beverage

Invisible Christmas

Sazón is the leading seasoning brand in Brazil, used in over 60% of Brazilian homes for more than 30 years. As a leader, the brand needed to insert itself as part of the culture and give something back to society. Our challenge was to understand how to identify an important territory, where the brand could really make a difference.

Food & Beverage

Pantry Shop by PepsiCo

As the COVID-19 crisis continued to impact consumers and their ability to source their favorite snacks and beverages, PepsiCo was in a unique position to leverage the company’s strong capabilities to offer shoppers additional channels to meet their needs. PantryShop.com met consumer needs as they adapted to changing circumstances like working and exerci…

Food & Beverage

Dole Packaged Foods, Spark Foundry and Upworthy partnered with Glass Entertainment Group to tell the story of three families who are gearing up for the first day of school. With a new school year brings new teachers, new classrooms, new friends and new expectations. This can bring on some first day jitters to a student. In this mini documentary called Sign …

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

winners will be announced in may. follow us to be notified!