THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 5th Annual Shorty Social Good Awards Best Community or Employee Engagement

This award honors the most effective engagement strategies with community members to reach a social good goal. Internal campaigns and employee communication strategies, external community building and outreach efforts, and talent recognition programs are all eligible.

Winner

Community or Employee Engagement
winner
Subaru Celebrates Pets by Establishing National Make a Dog’s Day
Subaru of America is dedicated to being more than just a car company, and dedicates resources to ma…

Finalists

Community or Employee Engagement
finalist
gold honor
KOALAS OF NYC
In the summer of 2019/2020, Australia was ravaged by its worst bushfire season on record. 1 billion…
Community or Employee Engagement
finalist
"Wise Friend” Lends a Helping Hand: AARP’s Social Response During the Start of the COVID-19 Pandemic
The AARP Social Response Team forges the ongoing social care strategies, processes, and official re…
Community or Employee Engagement
finalist
Baskin-Robbins Pint-Sized Heroes
When COVID hit, every brand was trying to find a way to help. Baskin-Robbins didn’t have the budget…
Community or Employee Engagement
finalist
DBS Giving Tree
Sustainability is at the core of DBS Bank's purpose-driven agenda. We have achieved many firsts in …
Community or Employee Engagement
finalist
KFC Feeding Our Communities
Colonel Sanders founded KFC in 1952 to make delicious food available to everyone and support the co…
Community or Employee Engagement
finalist
Nickelodeon Community Efforts (NiCE)
Nickelodeon’s passion for education and enrichment extends beyond the screen and into the community…
Community or Employee Engagement
finalist
Plant A Tree Day with One Tree Planted
There’s a strong need for reforestation on a global level, which is why we created Plant A Tree Day…

Nominees

Community or Employee Engagement
#ONEWORLDCHALLENGE
Youth To The People is committed to creating pro-grade vegan, cruelty-free skincare with the health…
Community or Employee Engagement
Acts for Racial Justice - What Now?
Our goal for this work was to get non-Black people in the US who proactively support, are curious a…
Community or Employee Engagement
Acts of Caring: Mobilizing CIT employees, customers and others to give back
CIT is committed to giving back in communities it calls home. Each year, the company spearheads an …
Community or Employee Engagement
Backpacks for a Bright Future: Effectv Helps Kids in Need
In 2019, there was an estimated 15 million American children living in poverty. As a result, school…
Community or Employee Engagement
Fullscreen Small Biz Playbook
There’s no denying that Small businesses have suffered a great impact and fallout from the COVID-19…
Community or Employee Engagement
Gratitude
We are Olo, the on-demand platform for the restaurant industry, powering digital ordering and deliv…
Community or Employee Engagement
Industry Insights Webinars
As industries adjust to a growing number of COVID-19 related obstacles that could hinder production…
Community or Employee Engagement
OverDrive donates popular ebooks to public libraries to help meet increased demand during COVID
Since 2003, OverDrive has partnered with public libraries worldwide to provide ebooks and audiobook…
Community or Employee Engagement
The Amazing Design People List, powered by InVision
The digital product design community is integral for organizations forced to accelerate their digit…