THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 3rd Annual Shorty Social Good Awards Best use of Call to Action

This award honors the most creative use of a call to action in a social good campaign to effect change.

Winner

Call to Action
winner
#PowerlessQueen
Chess was invented in India in the 6th Century with Queen being the most powerful piece on the boar…

Finalists

Call to Action
finalist
9 Countries
130 million girls worldwide are denied an education for a variety of reasons, from cultural norms a…
Call to Action
finalist
A Paws-itive Change: Guide Dogs fetches a 200% increase in puppy sponsorships
Guide Dogs is a charity committed to ensuring people who are blind or partially sighted enjoy the s…
Call to Action
finalist
Citi’s “That Giving Feeling” Campaign for No Kid Hungry
Citi's mission is to enable progress for our clients and for the communities we serve. We want to h…
Call to Action
finalist
Patagonia Action Works
Patagonia's mission statement is: build the best product, cause no unnecessary harm, use business t…
Call to Action
finalist
Price on Our Lives
We created a wearable $1.05 price tag to symbolize the price politicians put on student lives by a…

Nominees

Call to Action
"If You Mentor Me..."
MENTOR believes in youth speaking for themselves. "If You Mentor Me…" is a compelling reminder of t…
Call to Action
winner
#PowerlessQueen
Chess was invented in India in the 6th Century with Queen being the most powerful piece on the boar…
Call to Action
1-833-Mom-Tips
80% of moms in the US feel “mom shamed,” yet less than 1% change their parenting style because of i…
Call to Action
finalist
9 Countries
130 million girls worldwide are denied an education for a variety of reasons, from cultural norms a…
Call to Action
finalist
A Paws-itive Change: Guide Dogs fetches a 200% increase in puppy sponsorships
Guide Dogs is a charity committed to ensuring people who are blind or partially sighted enjoy the s…
Call to Action
Brita Filter for the Future
While students across the country are being put through the paces on fundamentals like reading, wri…
Call to Action
finalist
Citi’s “That Giving Feeling” Campaign for No Kid Hungry
Citi's mission is to enable progress for our clients and for the communities we serve. We want to h…
Call to Action
Getty Unshuttered
Getty Unshuttered is an innovative multi-platform teen arts program offered by the J. Paul Getty Mu…
Call to Action
Home Runs for Hurricane Recovery
In the aftermath of one of the most catastrophic hurricane seasons in history, T-Mobile made a majo…
Call to Action
Not Happy or Healthy
Tobacco is still the number one cause of preventable death in the US, killing more Americans each y…
Call to Action
finalist
Patagonia Action Works
Patagonia's mission statement is: build the best product, cause no unnecessary harm, use business t…
Call to Action
Pet Partners Advocacy Social Media Campaign
Pet Partners is the national leader in demonstrating and promoting animal-assisted therapy, activit…
Call to Action
finalist
Price on Our Lives
We created a wearable $1.05 price tag to symbolize the price politicians put on student lives by a…
Call to Action
RestaurantHER
Women represent only 19% of chefs, and 7% of head chefs, across the culinary world. Beyond that, wo…
Call to Action
This is My Brother
As the American Experience team was preparing for the rebroadcast of their popular 2010 documentar…