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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 12th Annual Shorty Awards Best in Pharma & Healthcare

Companies specializing in healthcare, pharmaceutical, life sciences and medicine are eligible for this award. Objectives may include delivering product information to target audiences or building support for a healthcare-related cause.

Winner

Pharma & Healthcare
winner
University of Kentucky HealthCare - We Are Proof
When defining our objective for the University of Kentucky HealthCare’s 2019 campaign, we brought t…

Finalists

Pharma & Healthcare
finalist
#MyPainMatters
Buscofem is a leading brand of menstrual cramps drug in Brazil. Despite their leadership on the mar…
Pharma & Healthcare
finalist
Bübl Fashion
There are two million Canadians who suffer from osteoporosis, but most people have no idea that the…
Pharma & Healthcare
finalist
audience honor
Feel More Like You
Glass Entertainment Group partnered with Upworthy and Walgreens to bring attention to Walgreen’s “F…
Pharma & Healthcare
finalist
Mucinex Nightshift #TooSickToBeSick
As the #1 doctor recommended OTC brand for daytime multi-symptom relief,* Mucinex was excited to in…
Pharma & Healthcare
finalist
NYC Care, UNLOCK Health Care Access with Dignity and Respect
NYC Care is a new health care access program by NYC Health and Hospitals that offer services at lit…
Pharma & Healthcare
finalist
TUMS or DARE
As America’s #1 antacid, TUMS is well-known for its history of heartburn relief. But now, the produ…

Nominees

Pharma & Healthcare
Bug Week
Due to increasing global travel and trade, bug-borne illnesses are transmitted from country to coun…
Pharma & Healthcare
The Taste Test Drive by Nicorette
In a world where vapes/ecigs have blurred the lines between quitting and switching, and essentially…
Pharma & Healthcare
“No Matter What”
Over the past ten years, those suffering from atopic dermatitis (AD), a form of chronic eczema, hav…