THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting NEW! Data Visualization Email & Newsletter Filter/Lens Hashtag Meme, GIF, & Emojis Micro-Site Single Post or Activation User-Generated Content

Design

Animation Art Direction Brand Identity Brand Redesign Generative AI NEW! Graphic Art Images Sound & Music UX/UI Visual Effects Website/App NEW!

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance NEW! Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality Immersive Interactive Content NFTs

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Podcast

Art & Culture Podcast Branded Podcast Comedy Podcast Health & Wellness Podcast NEW! Lifestyle & Entertainment Podcast NEW! News & Politics Podcast Other Podcast Genres Podcast Mini Series Science & Technology Podcast Sports Podcast True Crime & Documentary Podcast

Single Platform

Facebook Instagram LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT NEW! Customer Experience Earned Media Employee Engagement Event & Experiential Gamification Humor Innovative Media Buying Strategy Insights & Trends Integration with Live Television LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Dance Video Documentary NEW! Featurette or Behind The Scenes Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Music Video NEW! Product Feature Video Short Form Video Stories Unboxing Video Vertical Video Video Ad Video Series
None
Congrats to all winners of the Shorty Impact Awards! See the full list below.

The 7th Annual Impact Awards will be open for entries soon. Learn more here!


Social Campaigns

Animal Rights & Welfare

Wildlife Watch
Edelman, UK & Ireland, Samsung
Winner, Gold

Civic Engagement

Coach the Vote Campaign
Amplify Voices
Shortlist Factory 360 Inc.
Factory360, Stand Together
Shortlist OWN Your Vote
Group Nine Media
Shortlist OWN Your Vote Social Campaign
OWN: Oprah Winfrey Network
Shortlist

Disability Awareness

In The Know: Disability Pride Month
In The know
Shortlist

Education & Community

#MusicSaves
Save The Music
Shortlist

Gender Equality

FiftyFifty
Edelman, Edelman
Winner, Gold Meet the Girl Who Lawmakers Want to Ban From Playing Sports
Human Rights Campaign
Winner, Gold Barbie You Can Be Anything Series
Mirrored Media, Mattel
Winner, Silver #EqualEverywhere: Champions for Change
UN Foundation
Shortlist

Humanitarian Aid & Developing Nations

Airbnb.org commits to provide free housing to 20,000 Afghan refugees
Airbnb
Winner, Silver Miles4Migrants
The Points Guy and Lonely Planet
Shortlist USA for UNHCR's Refugee Youth Storyteller’s Celebration
USA for UNHCR
Shortlist

Public Health

dentsu draws the line against malaria to help end it for good
iProspect, Malaria No More
Winner, Grand WA Notify
C+C, Washington State Department of Health
Winner, Silver You Will See Me
Wild Card Creative Group, Ad Council x CDC
Winner, Silver Pandemica
Titmouse Inc.
Winner, Silver Spread the Facts
C+C, Washington State Department of Health
Shortlist Mask Up America
Correct zipcode
Shortlist #StayTheFFHome
Freeform
Shortlist Ready for Summer
C+C, Washington State Department of Health
Shortlist

Racial Justice

Colors of the World
dentsumcgarrybowen, Crayola
Winner, Gold Re-Imagine L.A. County (Measure J)
Swell Creative Group, Re-Imagine L.A. County Coalition
Winner, Silver PayPal Uses the Power of Storytelling to Support Black-Owned Businesses
Edelman
Shortlist Becoming America, powered by the Pop Culture Collaborative
Elle Communicaitons
Shortlist These Hands
The SpringHill Company
Shortlist

Self-Defined

Lenovo New Realities
Zeno Group, Lenovo
Winner, Silver SUMMER REDISCOVE(RED)
(RED)
Shortlist In The Know: Body Acceptance Month
In The know
Shortlist

Sustainability & Renewable Energy

Buy Back Friday
Edelman, IKEA
Winner, Gold

Youth & Family

AdCouncil AdoptUSKids - You Can't Imagine the Reward
Barbarian, AdCouncil - AdoptUSKids
Winner, Silver Meet the Girl Who Lawmakers Want to Ban From Playing Sports
Human Rights Campaign
Winner, Silver Nextdoor + Party City - Halloween Treat Map + Virtual Experience
Nextdoor
Shortlist

Arts & Culture

Proof Advertising brings “live music” back
Proof Advertising, Proof Advertising
Winner, Silver Asia Rising Together
88rising, AT&T
Shortlist

Conservation & Preservation

Wasteminster: A Downing Street Disaster
Method and Madness, Greenpeace
Winner, Gold Redefining Trash TV
Small Girls PR, Free the Ocean
Winner, Silver

Diversity, Equity & Inclusion

Football is for Everyone
72andSunny Los Angeles, National Football League
Winner, Silver Children Belong in the Conversation: HP Empowers Families to Tackle Tough Conversations
HP Inc.
Winner, Silver #Creators4BIPOC from Logitech For Creators
Logitech
Winner, Silver It's a Sin, Time Capsule
Lupine Creative, HBO Max
Winner, Silver

Financial Literacy

QuickBooks x Compton Girls Club: Business G.IRL Incubator
TBWA\Chiat\Day LA, Intuit QuickBooks
Shortlist

Grassroots Efforts

YouTube Regrets Reporter
Mozilla
Winner, Silver

Mental Health

DISRUPT THE STIGMA with Hollister Co.
Hollister Co.
Shortlist Silent No More - Giving Voice to Mental Illness
Our Better World - Singapore International Foundation
Shortlist Not a Hero, But a Human
Trusted Health
Shortlist Mental Health Action Day
ViacomCBS
Shortlist

Public Safety

#StayTheFFHome
Freeform
Winner, Silver Mental Health is Health
ViacomCBS
Winner, Silver

Reproductive Health

Thanks, Birth Control Campaign
Power to Decide
Winner, Silver Delivering Hope
Critical Mass, Every Mother Counts
Shortlist

Social Justice & Human Rights

Proud Parent
360i, OREO (Mondelez International, Inc.)
Winner, Gold Spirit Day 2020
GLAAD
Shortlist

Veteran Service & Support

Make it Mean More
CPB, Veterans United
Winner, Silver

Social Engagement

Call to Action

#EqualEverywhere: Champions for Change
UN Foundation
Winner, Gold #MentalHealthAction TikTok Challenge
ViacomCBS
Winner, Gold BLK presents "Vax That Thang Up" feat. Juvenile, Mannie Fresh, and Mia X
BLK (a Match Group company)
Winner, Silver (HOME)Room
Seed
Winner, Silver Drag Race “Say Love” PSA w/ The Trevor Project
ViacomCBS
Winner, Silver

Fundraising

March of Dimes: Signature Chefs
OBERLAND Inc., March of Dimes
Winner, Gold The Supper Series
The Supper Series
Winner, Silver

Real Time Response

Football is for Everyone
72andSunny Los Angeles, National Football League
Winner, Gold

User Generated Content

#WhereWereYou UGC Campaign
Iron Light Labs
Winner, Gold

Chatbots

Multilingual disaster response chat bot
American Red Cross
Winner, Gold

Live Events

Asia Rising Together
88rising, AT&T
Winner, Gold DISRUPT THE STIGMA with Hollister Co.
Hollister Co.
Winner, Silver Star Trek Day Winner, Silver

Television

Roll Up Your Sleeves Presented by Walgreens
ATTN:, Walgreens
Winner, Silver CNN Heroes: An All-Star Tribute
CNN
Winner, Silver

Social Hit

Clapback

Read Between the Lies
Truth Initiative
Winner, Silver

Single Post or Activation

BLK presents "Vax That Thang Up" feat. Juvenile, Manniee Fresh, and Mia X
BLK (a Match Group company)
Winner, Silver Boomer Stoop: Pronouns
ViacomCBS
Winner, Silver

Social Partnerships

Brand Partnership

QuickBooks x Compton Girls Club: Business G.IRL Incubator
TBWA\Chiat\Day LA, Intuit QuickBooks
Winner, Gold Pfizer and the Historic Biopharma Industry Pledge to #StandWithScience on Coronavirus Vaccines
Real Chemistry, Pfizer
Winner, Silver Vote Early Day
ViacomCBS
Winner, Silver

Entertainment Partnership

Judas and the Black Messiah
Participant
Winner, Gold #CroodsCare Feeding America Campaign
Universal Pictures
Winner, Silver

Non-Profit Partnership

#GiveThanksNotPranks
DonorsChoose
Winner, Silver NowThis NEXT
Group Nine Media
Winner, Silver Mental Health Action Day
ViacomCBS
Winner, Silver It's a Sin, Time Capsule
Lupine Creative, HBO Max
Shortlist Our Stories Are Your Stories
Mi2 Media llc
Shortlist

Celebrity Partnership

Why Not Both? Ft. Roy Wood Jr., Maria Bamford, and Aparna Nancherla
ViacomCBS
Winner, Silver #SAVEWITHSTORIES
Save the Children
Shortlist

Influencer Partnership

For the Love of Gaming
The Story Mob
Winner, Silver

Social Presence

Emerging Platform

Full Transparency by Verizon
Huge, Verizon
Winner, Silver

Multi-Platform

Barbie You Can Be Anything Series
Mirrored Media, Mattel
Winner, Silver Star Trek Day Winner, Silver Pinterest's Creator Code Winner, Silver Take Care With Peanuts
Secret Order Studios, Peanuts Worldwide | A WildBrain Company
Winner, Silver Expanding and Empowering the Worldwide Wildlife Community
Firebelly Marketing, International Anti-Poaching Foundation (IAPF)
Shortlist MIKA x Indeed x Pride: #SoundtrackofEmpathy
HangarFour, Indeed
Shortlist

Twitch

OUTLOUD: Raising Voices feat. Pride Live & Stonewall Day
JJLA, LLC, OUTLOUD: Raising Voices
Winner, Silver

LinkedIn

The 5 into 1
Seed to Branch, Seed to Branch
Shortlist

TikTok

TikTok For Good presented by ATTN:
ATTN:, TikTok
Winner, Gold

YouTube

Anthony Padilla's "I Spent A Day With..."
Pressalike Productions, Pressalike Productions
Shortlist

Phenom Awards

Phenom Award - Communications Team

Aligning Education, Skills & Meaningful Jobs
IBM
Winner

Phenom Award - Self-Defined (Creative Consultant)

Jaime Gill
Box Clever Creative
Winner, Gold

Phenom Award - Community Team

Call for Code Team - Activating Global Developers to Drive Progress
IBM
Winner

Phenom Award - Social Media Team

NowThis TikTok Team
Group Nine Media
Winner Social Media Team
LaunchSquad
Winner

Of the Year

Large Agency of the Year

Edelman, London
Edelman, London
Winner

Large Non-Profit of the Year

Human Rights Campaign, Washington, DC
Human Rights Campaign, Washington, DC
Winner

Mid-Size Brand of the Year

Paramount+, Los Angeles
Paramount+, Los Angeles
Winner

Small Agency of the Year

Mirrored Media, Los Angeles
Mirrored Media, Los Angeles
Winner

Small Non-Profit of the Year

Iron Light Labs, Denver
Iron Light Labs, Denver
Winner

Large Brand of the Year

ViacomCBS, New York
ViacomCBS, New York
Winner

Mid-Size Agency of the Year

ATTN:, New York
ATTN:, New York
Winner

Mid-Size Non-Profit of the Year

Mozilla, London
Mozilla, London
Winner

Small Brand of the Year

BLK (a Match Group company), Dallas
BLK (a Match Group company), Dallas
Winner