THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 8th Annual Shorty Impact Awards Branded Content

This award honors the most effective and creative use of branded content by a brand, agency or organization to promote a pro-social cause.

See previous winners and honorees here.

Winner

Branded Content
winner
A Year in Help: 2022
When you look at all the acts of help on GoFundMe—one a second, millions a year—you start to see th…

Finalists

Branded Content
finalist
gold honor
Julie: Your Friends with Benefits
The goal of the Your Friends with Benefits commercial was to introduce the first-of-its-kind two-ta…
Branded Content
finalist
audience honor
A New Look for the Healing Power of Music
Adding a dose of joy to the hospital experience for more than one million people since 1999, Musici…
Branded Content
finalist
Rise
In 2021, 330 Billion U.S. dollars were invested in new companies. 2% went to women-owned businesses…

Nominees

Branded Content
AT&T x Miami Beach Pride: Connecting to Pride
By becoming the “Official Mobility Provider of Miami Beach Pride,” AT&T set out to showcase their s…
Branded Content
Behind the Scenes of RuPaul’s Drag Race LGBTQ Herstory Month
After the success of the October 2021 launch of LGBTQ Herstory Month, RuPaul’s Drag Race aimed to l…
Branded Content
Being Black: The 80s
Our goal was to produce a scholarly audio documentary about Black music and the critical issues of …
Branded Content
Cheers to Wisp
In this country, there is still a significant stigma when it comes to talking about women's health.…
Branded Content
Gov Games 2023
Introducing Gov Games, led by HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum! This dynamic ini…
Branded Content
Memorial Hermann Resolution™ 2023
Memorial Hermann Resolution™ 2023 was a four-week immersive health and wellness campaign designed t…
Branded Content
No Borders, Just Flavors!
For over fifteen years, the immigrant youth that power United We Dream have disrupted the public’s …
Branded Content
Strengthening Employer Brand to Win War for Talent
A fierce battle exists today among tech companies to secure top tech talent in the industry. Howeve…
Branded Content
💪Power in hand, Peace in mind❤️
Specific Goals: a. Portability and Convenience: Our goal is to create power stations that are hi…