ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 5th Annual Shorty Social Good Awards Best in Retail and E-Commerce

This award honors the efforts of retail and e-commerce brands, e-commerce platforms and retail publications to make the world a better place. Initiatives may include sustainable business practices, raising awareness or funds for a cause, launching social good marketing campaigns or promoting volunteer programs both internally and externally.

See previous winners and honorees here.

Finalists

finalist
Banana Republic International Women’s Day
To underscore Banana Republic's commitment to equality and in honor of International Women's Day, the company made an $100,000 donation to the non-profit CARE. CARE focuses on fighting poverty and helping the advancement of women and girls around the world. CARE is a long-time implementing partner of Gap Inc.'s P.A.C.E (Personal Advancement & Care…
finalist
Pantry Shop by PepsiCo
As the COVID-19 crisis continued to impact consumers and their ability to source their favorite snacks and beverages, PepsiCo was in a unique position to leverage the company’s strong capabilities to offer shoppers additional channels to meet their needs.  PantryShop.com met consumer needs as they adapted to changing circumstances like working …
finalist
Pura Vida Bracelets for Shorty Social Good Award
Pura Vida’s co-founders Griffin Thall and Paul Goodman have remained committed to giving back since the brand launched in 2010. Ten years ago, Griffin and Paul encountered two artisans crafting bracelets by hand on the beach in Costa Rica. In an effort to help the artisans, they purchased 400 bracelets to sell at home. Today, Pura Vida works with …
finalist
The Banana Republic True Hues Collection
Banana Republic’s True Hues capsule – an inclusive range of nude necessities proudly designed for every skin tone – expanded this spring with new styles and colorways. Launched in conjunction with Banana Republic’s Spring Campaign, ‘COLOR-FULL’ in honor of Black History Month, the campaign celebrated people, style and community through the lens of…

Nominees